Richard K. Means

A Leader in Health Education: Metropolitan Life Insurance Company

Abstract The American genius for organization has produced a myriad of agencies, organizations, associations, and societies devoted to the betterment of health in this country. These groups have long provided stimulus, guidance, and inspiration to progress in the health sciences, and each has recognized the fundamental significance of education in the persistent battle against disease and accident. This article briefly describes the work of one of the many groups that have contributed to the rapid advancement of health through education in the United States—the Metropolitan Life Insurance Company, one of the first business organizations to recognize the importance of an enlightened public in matters pertaining to health.

Health Instruction and Educational TV

In its struggle to become a member in good standing of modern curriculum society, health education must not only adapt to new and rele vant content; it must also learn to take advan tage of the many easements that instructional technology has to offer.