Roland Imhoff

What motivates nonconformity? Uniqueness seeking blocks majority influence.

A high need for uniqueness undermines majority influence. Need for uniqueness (a) is a psychological state in which individuals feel indistinguishable from others and (b) motivates compensatory acts to reestablish a sense of uniqueness. Three studies demonstrate that a strive for uniqueness motivates individuals to resist majority influence. In Study 1, the need for uniqueness was measured, and it was found that individuals high in need for uniqueness yielded less to majority influence than those low in need for uniqueness. In Study 2, participants who received personality feedback undermining their feeling of uniqueness agreed less with a majority (vs. minority) position. Study 3 replicated this effect and additionally demonstrated the motivational nature of the assumed mechanism: An alternative means that allowed participants to regain a feeling of uniqueness canceled out the effect of high need for uniqueness on majority influence.

Speaking (Un‐)Truth to Power: Conspiracy Mentality as a Generalised Political Attitude

Conspiracy theories explain complex world events with reference to secret plots hatched by powerful groups. Belief in such theories is largely determined by a general propensity towards conspirational thinking. Such a conspiracy mentality can be understood as a generalised political attitude, distinct from established generalised political attitudes such as right–wing authoritarianism (RWA) and social dominance orientation (SDO) (Study 1a, N = 497) that is temporally relatively stable (Study 1b and 1c, total N = 196). Three further studies (combined N = 854) show that in contrast to RWA and SDO, conspiracy mentality is related to prejudice against high–power groups that are perceived as less likeable and more threatening than low–power groups, whereas SDO and RWA are associated with an opposite reaction to perceptions of power. Study 5 (N = 1852) investigates the relationship of conspiracy mentality with political behavioural intentions in a specific catastrophic scenario (i.e. the damage to the Fukushima nuclear reactor after the 2011 tsunami in Japan) revealing a hitherto neglected role of conspiracy mentality in motivating social action aimed at changing the status quo. Copyright

Measuring individual differences in generic beliefs in conspiracy theories across cultures : Conspiracy Mentality Questionnaire

Conspiracy theories are ubiquitous when it comes to explaining political events and societal phenomena. Individuals differ not only in the degree to which they believe in specific conspiracy theories, but also in their general susceptibility to explanations based on such theories, that is, their conspiracy mentality. We present the Conspiracy Mentality Questionnaire (CMQ), an instrument designed to efficiently assess differences in the generic tendency to engage in conspiracist ideation within and across cultures. The CMQ is available in English, German, and Turkish. In four studies, we examined the CMQ’s factorial structure, reliability, measurement equivalence across cultures, and its convergent, discriminant, and predictive validity. Analyses based on a cross-cultural sample (Study 1a; N = 7,766) supported the conceptualization of conspiracy mentality as a one-dimensional construct across the three language versions of the CMQ that is stable across time (Study 1b; N = 141). Multi-group confirmatory factor analysis demonstrated cross-cultural measurement equivalence of the CMQ items. The instrument could therefore be used to examine differences in conspiracy mentality between European, North American, and Middle Eastern cultures. In Studies 2–4 (total N = 476), we report (re-)analyses of three datasets demonstrating the validity of the CMQ in student and working population samples in the UK and Germany. First, attesting to its convergent validity, the CMQ was highly correlated with another measure of generic conspiracy belief. Second, the CMQ showed patterns of meaningful associations with personality measures (e.g., Big Five dimensions, schizotypy), other generalized political attitudes (e.g., social dominance orientation and right-wing authoritarianism), and further individual differences (e.g., paranormal belief, lack of socio-political control). Finally, the CMQ predicted beliefs in specific conspiracy theories over and above other individual difference measures.

Exploring the Interplay of Trait Self‐Control and Ego Depletion: Empirical Evidence for Ironic Effects

Trait self–control (TSC) has been conceptualized as a general and abstract ability to exert self–regulation across multiple domains that has mostly beneficial effects. However, its relationship to situational depletion of self–regulatory resources has received little attention. We systematically explore the interplay of trait and situational self–control in two studies (total N = 264). In contrast with a positive view of TSC, the results show greater ego depletion effects for high (vs. low) self–control abilities across such diverse domains as candy consumption (Study 1), risk–taking behaviour (Study 2) and achievement motivation (Study 2). It is proposed that these ironic effects are attributable to high–TSC individuals’ less frequent active inhibition of impulses in everyday life and their resulting lack of experience in resisting acute temptations. A third study (N> = 358) corroborated this general reasoning by showing that TSC is indeed associated with less frequent impulse inhibition in daily routines. Our data point to a downside of dispositional self–control in ego depletion paradigms. Other explanations and potential future avenues for resolving inconsistent findings across the literature are discussed. Copyright

The Affect Misattribution Procedure: hot or not?

The Affect Misattribution Procedure (AMP; Payne, Cheng, Govorun, & Stewart, 2005) is an important tool in implicit social cognition research, but little is known about its underlying mechanisms. This paper investigates whether, as the name implies, affect-based processes really underlie the AMP. We used a modified AMP that enabled us to separate the influence of affective and nonaffective processes. In three studies, evidence for the implication of nonaffective processes was consistently found. In contrast, there was no evidence for affect-based processes. Thus, the AMP rather seems cold than hot. The generalizability of the results obtained with the modified AMP is discussed.

The ABC of stereotypes about groups: Agency/socioeconomic success, conservative–progressive beliefs, and communion.

Previous research argued that stereotypes differ primarily on the 2 dimensions of warmth/communion and competence/agency. We identify an empirical gap in support for this notion. The theoretical model constrains stereotypes a priori to these 2 dimensions; without this constraint, participants might spontaneously employ other relevant dimensions. We fill this gap by complementing the existing theory-driven approaches with a data-driven approach that allows an estimation of the spontaneously employed dimensions of stereotyping. Seven studies (total N = 4,451) show that people organize social groups primarily based on their agency/socioeconomic success (A), and as a second dimension, based on their conservative-progressive beliefs (B). Communion (C) is not found as a dimension by its own, but rather as an emergent quality in the two-dimensional space of A and B, resulting in a 2D ABC model of stereotype content about social groups. (PsycINFO Database Record

An inkblot for sexual preference: A semantic variant of the Affect Misattribution Procedure

A newly developed Semantic Misattribution Procedure (SMP), a semantic variant of the Affect Misattribution Procedure (AMP), was used in three studies as an indirect measure of sexual interest. Using a known-group approach, homosexual men (Studies 1 and 2), heterosexual men (Studies 1 to 3) and heterosexual women (Study 3) were asked to guess the meaning of briefly presented Chinese ideographs as “sexual” or “not sexual”. The ideographs were preceded by briefly presented primes depicting male and female individuals of varying sexual maturity. As hypothesised, the frequency of “sexual” responses increased after priming with pictures of individuals of the preferred sex and increasing sexual maturation. The SMP showed satisfactory reliability and convergent validity as indicated by correlations with direct and two indirect measures of sexual interest. In two further studies, the hypothesised pattern was replicated whereas a standard AMP with the identical prime stimuli did not produce this result. The potential usefulness of semantic variants of the AMP is discussed.

Facing Europe Visualizing Spontaneous In-Group Projection

Individuals perceive their own group to be more typical of a shared superordinate identity than other groups are. This in-group projection process has been demonstrated with both self-report and indirect measures. The two studies reported here extend this research to the visual level, specifically, within the domain of faces. Using an innovative reverse-correlation approach, we found that German and Portuguese participants’ visual representations of European faces resembled the appearance typical for their own national identity. This effect was found even among participants who explicitly denied that one nation was more typical of Europe than the other (Study 1). Moreover, Study 2 provides experimental evidence that in-group projection is restricted to inclusive superordinate groups, as the effect was not observed for visual representations of a category (“Australian”) that did not include participants’ in-group. Implications for the in-group projection model, as well as for the applicability of reverse-correlation paradigms, are discussed.

Vicarious Viewing Time: Prolonged Response Latencies for Sexually Attractive Targets as a Function of Task- or Stimulus-Specific Processing

The amount of time an individual spends gazing at images is longer if the depicted person is sexually appealing. Despite an increasing use of such response latencies as a diagnostic tool in applied forensic settings, the underlying processes that drive the seemingly robust effect of longer response latencies for sexually attractive targets remain unknown. In the current study, two alternative explanations are presented and tested using an adapted viewing time paradigm that disentangled task- and stimulus-specific processes. Heterosexual and homosexual male participants were instructed to rate the sexual attractiveness of target persons differing in sex and sexual maturation from four experimentally assigned perspectives—heterosexual and homosexual perspectives for both sexes. This vicarious viewing time paradigm facilitated the estimation of the independent contributions of task (assigned perspective) and stimuli to viewing time effects. Results showed a large task-based effect as well as a relatively smaller stimulus-based effect. This pattern suggests that, when viewing time measures are used for the assessment of sexual interest, it should be taken into consideration that response latency patterns can be biased by judging images from a selected perspective.

Warmth and competence in your face! Visual encoding of stereotype content

Previous research suggests that stereotypes about a groups warmth bias our visual representation of group members. Based on the stereotype content model (SCM) the current research explored whether the second big dimension of social perception, competence, is also reflected in visual stereotypes. To test this, participants created typical faces for groups either high in warmth and low in competence (male nursery teachers) or vice versa (managers) in a reverse correlation image classification task, which allows for the visualization of stereotypes without any a priori assumptions about relevant dimensions. In support of the independent encoding of both SCM dimensions hypotheses-blind raters judged the resulting visualizations of nursery teachers as warmer but less competent than the resulting image for managers, even when statistically controlling for judgments on one dimension. People thus seem to use facial cues indicating both relevant dimensions to make sense of social groups in a parsimonious, non-verbal and spontaneous manner.