Ruby Jain

General Values and Clothing Behavior of College-going Students

Abstract Clothing is considered to be one’s second skin and interest in clothing is highest during late teens and early twenties. The expression of self through clothing behavior is clearly visible during these years. Behind this expression, one’s culture, background and play a dominant role. The paper explores the relationship of general values and clothing behavior. The study was carried out on 160 college and university students from two different streams: Home Science and Commerce. Results indicate that students in general place economic value on top and do not show any difference as regards to economic and aesthetic values irrespective of the field they belong. But educational background does make an impact on clothing behavior and this is reflected through their difference in clothing behavior related to economic value and social value. Another interesting finding is that students who give very high importance to general social values exhibit socially influenced behavior through their clothing at a lower level.

Attributes and Decision-making Styles of Young Adults in Selecting Footwear

Abstract Footwear helps the modern day consumer make his or her unique lifestyle statement. The objective of the paper is to explore the young adult consumer’s information source, choice criteria and decision-making style followed in purchasing footwear in Jaipur, Rajasthan, India. Data was collected from six hundred consumers in the age group of 21-35 years from Jaipur city with the help of a questionnaire. The Consumer Style Inventory (CSI) was used by the earlier researchers as a base tool for exploring decision-making styles. The present paper reveals that young adults prefer to choose specific criteria while purchasing footwear. This paper recommends the retail companies to circulate the relevant information through the popular sources of information selected by young adults, consider the products attributes which effect a young adult’s decision-making styles for growth of the apparel industry.

Perception of Girls and Their Parents Towards Home Science as a Subject

Abstract The present paper aims to find the reasons for decline in popularity of Home Science as a subject and to assess the perception of 10th grade girls and their parents regarding it, its objectives, and curriculum and future options. The purposive sampling procedure was used for data collection. Five government schools and five private schools were selected for the study. Only tenth grader 130 female students and their parents were selected for the study. Questionnaires were used for the girls and their parents and the tool was developed in Hindi in the light of objectives for easy understanding. Results depicts that girls have less interest in Home Science because of less career options and weaning interest, which are the reasons for its deteriorating popularity. More girls have a clear understanding regarding the objectives of the subject, future options and the curriculum than parents.

Life Skills among Senior Secondary School Students of Jaipur District

Adolescence is a critical transitional period between playful childhood and responsible adulthood. Largenumbers of changes in physical, psychological and social domains of life are present at this time. Life skills education can facilitate adolescent‘s practices and reinforcepsychosocial skills in a culturally and developmentally appropriate way; it contributes to the promotion of personal and social development, the prevention of health and social problems, and the protection of human rights in young peoples. Life skills education promotes mental well-being in young people and equips themto face the realities of life. The purpose of the study was to assess the impact of Life Skills Education subject among 11th grade students of Government Senior Secondary School of Jaipur district. Life Skills Education is a compulsory subject offered in eleventh standard; therefore 400 students were randomly selected from 16 Government Senior Secondary School of Jaipur District in Rajasthan. The data was collected by using the Life Skills Assessment Scale (LSAS). Pre-test and post-test method was used for data collection. Results depict that there is a significant difference in LSE in pre and post-test phases. Students‘ scores were better in post-test as compare to pre-test, thus it is concluded that over the period of six months the learners Life Skills were improved. In post-test phase students moved from low scores categories to high scores categories. Maximum improvement was noticed in interpersonal relationship skill and minimum was observed in problem solving skill. Correlation results show that many skills are correlated but yet coping with stress skill needs more individual attention as it does not reflect good correlation.

Influence of gender and locality on effectiveness of life skills education among students of senior secondary school in Jaipur district

Life skill refers to a positive behaviour, that encompasses a mix of knowledge, behaviour, attitude and values and designates the possession of certain skills and know how to do something positively, or reach a goal. Life skills education frame work provides the praxis for addressing the core concerns as well as aspirations of the adolescents and the youth of todays India. Life skills were differing to men to men. Life skills also influence by gender and locality also. A life skill for urban men was different from men living in rural areas. The main objective of present study was to examine the role of gender and geographical location in the effectiveness of Life Skills Education. The study was conducted on 2 urban and 2 rural blocks of Jaipur district. A sample of 200 male and 200 female adolescents studying in government schools of Jaipur District were selected through multistage sampling. The data was collected with the help of LSAS scale. Results indicate that the life skills were improved after the classroom learning of the subject among both boys and girls and urban and rural students. In the beginning of the course all students whether boy and girl belonging to urban and rural background were possessing the similar level of LS or LSs were at the same platform but variations were seen after the formal teaching of LS. But after completion of the subject significant difference was found in both boys and girls students and urban and rural students. But yet girls had better improvements in life skills as compare to boys students and difference among them was significant but rural and urban students LSs did not show significant difference, hence geographical locality no more remains a constraint in the effectiveness of LSE.