Sarah J. Gervais

Power and the creation of patronizing environments: the stereotype-based behaviors of the powerful and their effects on female performance in masculine domains.

This work tested the following hypothesis: When powerful men stereotype their female subordinates in masculine domains, they behave in patronizing ways that affect the performance of their subordinates. Experiment 1 examined the stereotyping tendencies and patronizing behaviors of the powerful. Findings revealed that powerful men who stereotyped their female subordinates (i.e., those who were weakness focused) gave female subordinates few valued resources but much praise. In Experiment 2, low-power participants received resources (valued or devalued positions) and praise (high or low) from a powerful man. Subordinates who were assigned to a devalued position but received high praise (i.e., the patronizing behavior mirrored from Experiment 1) were angry. However, men performed better in the anger-inspiring situation, whereas women performed worse.

Integrating sexual objectification with object versus person recognition: The sexualized body-inversion hypothesis

Objectification refers to treating people as objects rather than persons. When people are sexually objectified, they are reduced to their sexualized bodies or body parts, available for satisfying the desires of others. At the same time, research on object and person recognition suggests that people are perceived configurally, whereas objects are perceived analytically. For example, the inversion effect (i.e, inverted stimuli are more difficult to recognize than upright ones) occurs for person recognition and not object recognition. Based on our suggestion that sexualized women are perceived similarly to objects, we hypothesized that an inversion effect would emerge for the recognition of sexualized men, but not women. Consistently, an inversion effect only occurred for sexualized men, but not women. Implications for objectification theory are discussed.

When what you see is what you get: The consequences of the objectifying gaze for women and men

This research examined the effects of the objectifying gaze on math performance, interaction motivation, body surveillance, body shame, and body dissatisfaction. In an experiment, undergraduate participants (67 women and 83 men) received an objectifying gaze during an interaction with a trained confederate of the other sex. As hypothesized, the objectifying gaze caused decrements in women’s math performance but not men’s. Interestingly, the objectifying gaze also increased women’s, but not men’s, motivation to engage in subsequent interactions with their partner. Finally, the objectifying gaze did not influence body surveillance, body shame, or body dissatisfaction for women or men. One explanation for the math performance and interaction motivation findings is stereotype threat. To the degree that the objectifying gaze arouses stereotype threat, math performance may decrease because it conveys that women’s looks are valued over their other qualities. Furthermore, interaction motivation may increase because stereotype threat arouses belonging uncertainty or concerns about social connections. As a result, the objectifying gaze may trigger a vicious cycle in which women underperform but continue to interact with the people who led them to underperform in the first place. Implications for long-term consequences of the objectifying gaze and directions for future research are discussed.

When are people interchangeable sexual objects? The effect of gender and body type on sexual fungibility

The purpose of this research was to empirically examine the fungibility hypothesis derived from sexual objectification theory. Sexual objectification theorists have suggested that like objects, people, typically women, may be fungible or interchangeable with similar others. Despite its provocative nature and potential adverse psychological consequences, the fungibility hypothesis has yet to be empirically examined. We suggested that women, regardless of body types, but also men with body types that resemble the cultural ideal of attractiveness (e.g., large arms and chests and narrow waists), would be more fungible than men with body types that resemble the cultural average. Participants (n = 66) saw images of average and ideal women and men once before they completed a surprise matching task requiring that they match the bodies and faces that appeared together in the original images. Consistent with hypotheses, we found that women with ideal bodies, women with average bodies, and men with ideal bodies were more fungible (perceivers made more body-face pairing errors) than men with average bodies. Furthermore, it appears that when people are fungible they are interchangeable with people with similar body types. Implications and directions for future research on objectification and fungibility are discussed.

The Relationship Between Victimization and Substance Use Among Homeless and Runaway Female Adolescents

Each year, thousands of female adolescents run away from home due to sexual abuse, yet they continue to be victims of sexual assault once on the street. To date, few studies have examined how various forms of victimization are related to different types of substance use. The purpose of this article is to investigate the relationship between street exposure, childhood abuse, and different forms of street victimization with alcohol and marijuana use among 137 homeless and runaway female adolescents. Results from path analysis revealed that child sexual abuse was positively linked to trading sex and sexual and physical victimization. In addition, those who have traded sex experienced greater physical victimization, and who have spent more time away from home, used alcohol more frequently. Moreover, trading sex and experiencing more types of sexual victimization were positively linked to more frequent marijuana usage. Age, age at first run, longest time away from home, sexual abuse, and trading sex had significant indirect effects on alcohol and/or marijuana use. Together, these factors accounted for 27% of the variance in alcohol use and 37% of the variance in marijuana use.

From Sex Objects to Human Beings Masking Sexual Body Parts and Humanization as Moderators to Women’s Objectification

Recent studies have shown that sexualized female bodies are objectified at a cognitive level. Research using the body-inversion recognition task, a robust indicator of configural (vs. analytic processing) within cognitive psychology, shows that for sexualized female bodies, people recognize upright and inverted bodies similarly rather than recognizing upright bodies better than inverted bodies (i.e., an inversion effect). This finding suggests that sexualized female bodies, like objects, are recognized analytically (rather than configurally). Nonetheless, it remains unclear when and why sexualized female bodies are objectified at a basic cognitive level. Grounded in objectification theory, the present experiments examine moderating factors that may prompt more configural processing (i.e., produce an inversion effect) and less objectification of sexualized female bodies. Replicating previous research, sexualized male bodies elicited more configural processing and less objectification compared to sexualized female bodies. We then examined whether reducing the salience of sexual body parts (Experiments 2a and 2b) and adding humanizing information about the targets (Experiment 3) causes perceivers to recognize female bodies more configurally, reducing the cognitive objectification of women. Implications for sexual objectification theory and research, as well as the role of humanizing often-dehumanized sexy women, are discussed. Additional online materials for this article are available to PWQ subscribers on PWQ’s website at http://pwq.sagepub.com/supplemental.

Toward a unified theory of objectification and dehumanization

Objectification and dehumanization represent motivational conundrums because they are phenomena in which people are seen in ways that are fundamentally inaccurate; seeing people as objects, as animals, or not as people. The purpose of the 60th Nebraska Symposium on Motivation was to examine the motivational underpinnings of objectification and dehumanization of the self and others. To provide an overall context for this volume, we first provide classic conceptualizations of objectification and dehumanization and speculate about relations between the two. We then introduce a unified theory of objectification and dehumanization within the global versus local processing model (GLOMO) and provide initial supporting evidence. Finally, we introduce the chapters in this volume, which provide additional significant and novel motivational perspectives on objectification and dehumanization.

A Psychometric Examination of the Interpersonal Sexual Objectification Scale Among College Men

Whereas sexual objectification has most commonly been studied among women, recent calls by counseling psychologists have urged for an extension of objectification research to more fully include men (e.g., Heimerdinger-Edwards, Vogel, & Hammer, 2011). The present study examined the factor structure of the Interpersonal Sexual Objectification Scale (ISOS; Kozee, Tylka, Augustus-Horvath, & Denchik, 2007) with men. Specifically, analyses included exploratory factor analysis (EFA) with a sample of 287 college men and confirmatory factor analysis (CFA) with an independent sample of 221 college men. A correlated 3-factor structure was suggested by multiple criteria in EFA and was further confirmed by CFA with a bifactor model illustrating the most item variance associated with a general interpersonal sexual objectification dimension for men.

The Ripple Effects of Stranger Harassment on Objectification of Self and Others

Despite the frequency and negative consequences of stranger harassment, only a scant number of studies have explicitly examined stranger harassment and its consequences through the lens of objectification theory. The current study introduced and tested a mediation model in which women’s experiences of stranger harassment may lead to self-objectification, which in turn may lead to objectification of other people. To examine this model, undergraduate women (N = 501) completed measures of stranger harassment (including the verbal harassment and sexual pressure subscales of the Stranger Harassment Index), body surveillance, and objectification of other women and men. Consistent with hypotheses, significant positive correlations emerged among total stranger harassment, verbal harassment, sexual pressure, body surveillance, and other-objectification of women. Other-objectification of men showed a similar pattern of results, with the exception of being unrelated to total stranger harassment and sexual pressure. Consistent with the proposed model, body surveillance was a significant mediator of the relation between total stranger harassment and other-objectification of both women and men, as well as the relation between verbal harassment and other-objectification of both women and men. Theoretical and practical implications, as well as future directions for research on stranger harassment, are discussed.

Objectification among college women in the context of intimate partner violence

This study examined intimate partner violence (IPV) and objectification. Specifically, the associations between psychological and physical abuse and self-objectification, body surveillance, and body shame for college women were considered through the lens of objectification theory. Consistent with Hypothesis 1, bivariate correlations showed that more psychological abuse was associated with more self-objectification, more body surveillance, and more body shame. As well, more physical abuse was associated with more body surveillance and more body shame. However, when the unique effects of psychological and physical abuse were considered in a path model, the links between psychological abuse and objectification remained while the links between physical abuse and objectification became nonsignificant. In addition, consistent with Hypothesis 2 and the model proposed by objectification theory, body surveillance and the combined effect of self-objectification and body surveillance explained relations between psychological abuse and body shame. This work fills an important gap in the current literature because it is the only study to date that examines relations between both psychological and physical abuse and self-objectification, body surveillance, and body shame. Implications and future directions are discussed.