Seoho Um

ATTITUDE DETERMINANTS IN TOURISM DESTINATION CHOICE

Abstract A two stage approach to travel destination choice was developed based on the construct of an evoked set. The two stages were evolution of an evoked set from the awareness set; and destination selection from the evoked set. It was hypothesized at both stages that travel destination choice depends upon attitude toward each alternative. Attitude was operationalized as the difference between perceived inhibitors and perceived facilitators. A longitudinal approach was used to collect survey data from respondents at both stages in their decision process. Results of the tests suggested that attitude was influential in determining whether a potential destination was selected as part of the evoked set and in selecting a final destination.

The Roles of Perceived Inhibitors and Facilitators in Pleasure Travel Destination Decisions

The vacation destination choice is conceptualized as a three-stage sequential decision consisting of an early evoked set, a late evoked set, and a final destination decision. A longitudinal survey approach is used to explore the role of perceived inhibitors and facilitators in formulating a late evoked set of destinations from an early evoked set, and in selecting a final vacation destination from the late evoked set of destinations. Multi-item scales were developed to measure inhibitors and facilitators at both stages. Results of the hypotheses tests suggested that facilitators were most influential in whether a potential destination in the early evoked set was selected for the late evoked set, whereas inhibitors were most influential in whether an alternative in the late evoked set was selected as a final destination.

Development of pleasure travel attitude dimensions

In an earlier article (Urn and Crompton 1990) based on the construct of evoked set, a two-stage approach to travel destination choice was presented. These stages were evolution of an evoked set from an awareness set and destination selection from the evoked set. It was hypothesized and empirically verified that destination choice at both stages was dependent upon attitude toward each destination alternative. This research note expands the conceptualization of the choice process discussed in the original article and also describes the empirical verification of the attitude dimensions which form the core of the conceptualization. Conceptualframework. Tybout and Hauser (1981) suggested that the process of decision making can be thought of as three distinct but sequential tasks that are represented by the following equations:

Assessing the Economic Impact of Outdoor Recreation Travel to the Texas Gulf Coast

The purpose of this study was to estimate the economic impacts of outdoor recreation activity (specifically, sport fishing, hunting, picnicking, swimming, camping, pleasure boating and sightseeing) on the economies of the Texas Gulf Coast region and the state of Texas in the form of output, employment, income, and state and local tax revenues. The statewide Texas Gulf Coast economic impacts were estimated using the statewide expenditure data for the entire Texas Gulf Coast collected for this study and the 1986 Texas Input-Output Model developed for this study. The results of this analysis indicated that the total output impact during 1986 amounted to

Perceived Restorativeness of Visits to Cultural Heritage Sites

1.19 billion for the Texas Gulf Coast and

The mediation of information technology on visitors’ experience at a cultural heritage site

1.91 billion for the state. The results also show that 59% of these impacts resulted from fishing-related travel to this area.

Estimating annual visitation of initial visitors and re‐visitors to amusement parks: An application of bass’ model of the diffusion process to tourism settings

This study aimed to examine whether a causal relationship exists between perceived restorativeness and emotional healing, visitor satisfaction, and intention to revisit with respect to a visit to the Seooreung Shrine in South Korea. Attention restorativeness theory claims that four factors (being away, fascination, extent, and compatibility) induce a restorative environment. The results of the conducted survey support the four factors of attention restorativeness theory. Two distinct groups were identified and differences were discovered between the groups with respect to satisfaction and perceived restorativeness. Emotional healing exerted more influence on intention to revisit than visitor satisfaction. This study delivers a significant outcome as pioneer research on healing tourism by discovering emotional healing as a precedent variable to visitor satisfaction and intention to revisit in the area of cultural heritage tourism.

A Canonical Correlation Analysis on Importance Ratings between the Host Country Evaluation Attributes and the Convention Service Evaluation Attributes

ABSTRACT This study identifies perceptual differences between the experiences of using an interactive ubiquitous access tourism service (U-tourism service) at a cultural heritage site and on-site participation-driven services. An interactive U-tourism service, “Hwaseong Haenggung Histour”, a smart phone application, was developed and implemented for this study. The study found (a) visitors who experienced the U-tourism service showed higher recognition on such dimensions as education, novelty, entertainment and fellowships, regarded as important components of on-site experiences, than those who joined on-site participation-driven services and (b) young visitors who used the interactive U-tourism service recorded higher in the dimensions of both education and novelty than those who joined on-site participation-driven services and showed higher satisfaction. These findings provide strong justification for the introduction of U-tourism services, particularly for young visitors. This study contributes to the understanding of a fast-growing and influential electronic tool for cultural heritage sites.

Antecedents of revisit intention

The opening of an amusement park in a given geographical area may be defined as an innovation. Initial visitors to the park adopt the innovation; therefore, their visitation patterns since the opening can be regarded as a diffusion process. Annual visitation to a new destination is determined by both the diffusion process of initial visitors and the visitation pattern of re‐visitors. The annual number of initial visitors is estimated by Bass’ model of the diffusion process. The growth in the visitation of each type of visitors to two parks is compared and discussed in relation to destination marketing.

Measuring Resident's Attachment Levels In A Host Community:

Abstract This study aims to examine the relationships between the host country evaluation attributes and the convention service evaluation attributes by using a canonical correlations analysis on importance ratings. The data that used for this study are based on the international convention attendees’ perceptions, asking their importance ratings on international convention service attributes. The results indicate that there is a correlation between two sets of variables: (1) pre-convention service, such as communicating information in advance, quick response to the request, individual concerns, quickness and correctness of registration, transportation service (.717) and physical factor represented by accommodation, transportation, security, and conference facilities (.705), and (2) peripheral convention service, such as linked and incident/sub event, travel and cultural information, and offering business center services (.590) and environmental factor, such as natural scenery and climate, and exotic culture (.738). With the results, this study can contribute to the package convention product design, destination management, and convention planning based on the international convention attendees’ perceptions.