Shwu-Huey Wang

Predicting mobile hotel reservation adoption: Insight from a perceived value standpoint

Applying a 3D virtual learning environment to facilitate student's application ability - The case of marketing

Applying a 3D situational virtual learning environment to the real world business—an extended research in marketing

Comparing the vocational education system of different countries and that of Taiwan

Physical Surroundings and Consumer Behavior：The roles of Music, Crowding, Atmosphere and Décor

A qualitative research to explore the marketing mix of nonprofit organization--- the case of Genesis social welfare Foundation

A study of teaching styles, teacher’s communicative competence and students’ academic performance

Enhancing student’s application ability through virtual reality --- the case of Marketing

Using qualitative research to explore the implementing effect of enterprise e-elearning: The case of IBM Taiwan branch

Applying GIS to analyze the location of convenience store- -- The case of Tainan Annpin