Tan Soo Jiuan

The influence of materialistic inclination on values, life satisfaction and aspirations : An empirical analysis

This article attempts to measure the effect ofmaterialistic inclination on the degree of lifesatisfaction. The study is based on a sample of about1600 respondents randomly selected from differentparts of the city state of Singapore. Theserespondents were divided into two distinct groups withhigh or low materialistic inclination. It wasobserved that when these respondents were asked torate the importance of the nine items from KahlesList of Values, the ratings of seven of these itemswere found to be significantly different between thetwo groups. The two groups also indicated differentchoices when asked to rate the things they wanted mostout of life. Finally, it was revealed that they alsoreported different degrees of satisfaction withvarious domains in life in general. However, as withregard to satisfaction with life in Singapore inparticular, there were no significant differencesobserved between the two groups.

Understanding Singaporeans: Values, Lifestyles, Aspirations and Consumption Behaviors

Introduction and Research Methodology Value Orientations Personal Values and Life Aspirations Life Satisfaction Media Habits Leisure Activities Internet Usage and Behavior Clustering of Singaporeans Successful Ageing in Singapore Young Adult Singaporeans.

Subjective Wellbeing in ASEAN: A Cross-Country Study

Our paper reports and discusses issues relating to subjective wellbeing in selected countries in ASEAN (The Association of Southeast Asian Nations), a regional organization that coordinates and promotes the economic, social and cultural interests of member countries in Southeast Asia. Comparisons will be made across the five founding members of ASEAN, namely Indonesia, Malaysia, Philippines, Singapore and Thailand using data from the 2004, 2006 and 2007 AsiaBarometer Surveys. The indicators of subjective wellbeing used are perceptions of happiness, enjoyment, and achievement. We also examined the impact of selected demographic and non-demographic variables on these indicators.

Consumer Behavior and Religion: An Investigation in Singapore

Religion is a key source of core values that influence consumer attitudes and behaviors; however, limited research has explored religion’s influence on consumer behavior. Therefore, we take a broad-based approach to show that religion acts as an individual difference variable to influence a variety of consumer behaviors, and, in doing so, we address criticisms of past research in the field. First, we greatly reduce cultural bias by conducting our research within one country. Second, we examine both the consumer’s belief system (i.e., religious affiliation) and the degree to which consumers hold their belief system (i.e., internal and external religiosity). Third, we explore several consumer behaviors in a within-subject design, showing that religion’s influence on behavior is not just a onetime accidental occurrence.

The Seven Faces of Singapore - Initial Findings from a Large-scale Representative Life Style Study

A large-scale, representative survey of Singaporeans was conducted to obtain data, amongst others, on their values and attitudes. Factor and cluster analyses were performed. First, the underlying dimensions of Singaporeans’ value system were identified using factor analysis. Based on 75 life-style and value items, six factors were obtained (Table 1). They were (1) family value oriented, (2) entrepreneurial sprit oriented, (3) status oriented, (4) traditional value oriented, (5) materialism oriented, and (6) society oriented factors. These six factors were then utilized to identify clusters. The cluster analysis identified the following seven major cluster of Singaporeans: (1) Traditional family oriented, (2) new age family oriented, (3) independents, (4) entrepreneurs, (5) aspires, (6) materialists, and (7) pragmatists. The cluster centroids are provided in Table 2.

Values, attitudes and aspirations of Singaporeans — summary findings from a large-scale lifestyle study

This paper summarises the findings of a large-scale lifestyle study of Singaporeans. Using a stratified sampling approach, the values, the attitudes, and the aspirations of Singaporeans were examined to generate descriptive profiles of typical Singaporeans.Generally, the findings show that Singaporeans tend to become less traditional and conservative with increasing income and education, while the converse is true for age. The Malays and Indians are also generally more traditional than the Chinese. Attitudes wise, a large proportion of Singaporeans places great emphasis on education and wealth acquisition. The majority of Singaporeans are satisfied with life, with the Malays being the most satisfied, and the Chinese being the least. Health is the single most wanted thing in life across all demographic groups. The only exception is the youngest age category (15 to 19 years), who gave ’success’ their top choice.