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William J. Winston

Golden Gate University

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Publication

Featured researches published by William J. Winston.

Health Marketing Quarterly | 2008

Initiating Change Through Alliance and Network-Building

William J. Winston

Health Marketing Quarterly | 1995

Initiating change through alliance and network-building: Part one.

William J. Winston

Health Marketing Quarterly | 1994

Health Care Marketing's Role in the Future

William J. Winston

Health Marketing Quarterly | 1984

Public Policy and Hospital Marketing

William J. Winston

Health Marketing Quarterly | 1994

The anti-referral movement in health care.

William J. Winston

Health Marketing Quarterly | 1984

Why Do the Majority of Marketing Programs in Hospitals Fail

William J. Winston

Health Marketing Quarterly | 1987

Preface and Introduction to Articles

William J. Winston

Health Marketing Quarterly | 1985

Criteria in selecting a health service organization.

William J. Winston

Health Marketing Quarterly | 1984

Is the future of health marketing going to be directed by videotex systems

William J. Winston

Health Marketing Quarterly | 1994

Learn from the Past for Future Marketing Success

William J. Winston

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