Since its founding in 1990, Analytik Jena GmbH+Co. KG, located in Jena, Germany, has quickly become an important player in industrial and scientific applications with its expertise in analysis, life sciences and optical systems. Not only does the company have approximately 1,000 employees in more than 90 countries around the world, but approximately two-thirds of its sales come from international markets, demonstrating its strong global presence.
Analytik Jena has been centered around sales and service since its inception and has continued to expand its business scope over the years.
The development of Analytik Jena is not only a company's growth story, but also a part of Germany's post-war economic reconstruction. Analytik Jena was founded in the early 1990s as the Cold War came to an end, initially focusing on the distribution of analytical instruments. In 1995, Analytik Jena entered the field of production and manufacturing by acquiring the laboratory analysis technology of Carl Zeiss Jena GmbH, establishing its position in the analytical instrument market.
Analytik Jena's business model consists of three main business units: Analytical Instruments, Life Sciences and Optical Systems. These three business units combine to create a diversified product portfolio for the company to meet the needs of the contemporary market.
In the Analytical Instruments business unit, Analytik Jena focuses on providing high-end analytical systems for the qualitative and quantitative analysis of liquids, solids and gases in the fields of environment, food, pharmaceuticals and agriculture. Its products include:
Mass Spectrometry: ICP-MS, Indirectly Coupled Plasma Spectrometry: ICP-OES, Atomic Spectroscopy: AAS | AFS | Microwave Spectrophotometry, Molecular Spectroscopy: UV/Vis | NIR.
These technologies not only improve the accuracy of analysis, but also expand the company's competitive advantage in the global market. As technology advances, Analytik Jena continues to improve its products and provide more efficient solutions to meet industry needs.
Analytik Jena's Life Science business unit focuses on bioanalysis, with an emphasis on applications in molecular diagnostics. The unit's products range from fully automated solutions to custom-made solutions for specific needs.
The products provided by this business unit include bioanalytical instruments, kits for manual or automated nucleic acid isolation, PCR reagents and consumables.
Based on the synergies with Biometra and CyBio, Analytik Jena is able to offer comprehensive biotechnology solutions and thus strengthen its market position.
As for the Optical Systems business unit, this segment provides users with high-performance optical measurement solutions. Whether in research laboratories or industrial applications, optical systems from Analytik Jena provide precise measurement data that facilitates scientific research and technological development.
The integration of these technologies enables Analytik Jena to provide comprehensive solutions to meet the needs of different customers.
In order to better target market opportunities, Analytik Jena successfully acquired several companies in 2014 to further expand its business scope. This enables the company to gain a foothold in the fast-growing global ICP-MS market and become one of the few suppliers that can provide the three core technologies of AAS, ICP-OES and ICP-MS.
As life sciences and biotechnology continue to flourish, Analytik Jena will continue to meet market challenges through innovation. Analytik Jena has good growth potential, especially in emerging markets such as China. More importantly, continuously adjusting product lines according to end-user needs will be key to future strategies.
In summary, Analytik Jena fully leverages its technological advantages through its three major business units and strives to lead the trend of technology. However, with the rapid development of technology and changes in market demand, how will Analytik Jena respond to future challenges?