Antoni Serra Cantallops

Characteristic profile and Corporate Social Responsibility of hotel sector of Colombian Caribbean region

El presente trabajo tiene como objetivo identifcar el perfl caracteristico del sector hotelero de la region Caribe colombiana y determinar su grado de conocimiento en materia de RSE. Se llevo a cabo una revision de literatura sobre el tema y un estudio empirico con una muestra de 224 hoteles, en donde se aplicaron analisis cuantitativos estadisticos univariables. Se concluye que el perfl, confgurado a partir de 21 variables, es bastante particular de la zona y que, a pesar de que mas de la mitad de los hoteles identifcan espontaneamente el concepto de la RSE (notoriedad), lo asocian con los niveles mas bajos del mismo (nitidez). Se ha pretendido sensibilizar a los empresarios del sector hacia una mejor comprension de la RSE para la adecuada implementacion de acciones que contribuyan a un turismo mas responsable y sostenible en la zona.

Newcomer's attitudes to further tourism development: the case of Alcúdia (Mallorca)

ABSTRACTOne of the potential outputs derived from large-scale tourism development in a certain area or region can be the attraction of large segments of immigrant population. This has been the case in Alcudia, a town located in the North of Mallorca, where a large proportion of its current population are “newcomers” fairly recently arrived as a consequence of impressive tourism development in the area. The advent of the twenty-first century has raised concerns about long-term potential negative impacts derived from tourism overdevelopment among residents and tourism planning authorities. Two rounds of surveys on residents’ attitudes towards tourism were conducted as part of the citys strategic planning. Findings show that attitudes towards further or additional tourism development vary according to a fundamental variable: the degree of integration into the host community which is correlated with the length of residence and concern about culture preservation: immigrant population show a lower degree of in...ABSTRACT One of the potential outputs derived from large-scale tourism development in a certain area or region can be the attraction of large segments of immigrant population. This has been the case in Alcudia, a town located in the North of Mallorca, where a large proportion of its current population are “newcomers” fairly recently arrived as a consequence of impressive tourism development in the area. The advent of the twenty-first century has raised concerns about long-term potential negative impacts derived from tourism overdevelopment among residents and tourism planning authorities. Two rounds of surveys on residents’ attitudes towards tourism were conducted as part of the citys strategic planning. Findings show that attitudes towards further or additional tourism development vary according to a fundamental variable: the degree of integration into the host community which is correlated with the length of residence and concern about culture preservation: immigrant population show a lower degree of integration. Therefore, an excess of tourism development attracting large numbers of immigrants can result in a potential conflict, not between the host community and the tourists, but among residents: between those who want to carry on overdeveloping and those who want to keep nature, culture and self-identity.

Characteristics and Peculiarities of Rural Tourism in the Balearic Islands

Abstract Rural tourism is a complement to quality food production efforts in its goal toward restoring vitality among rural areas in Europe, affronting the rest of the worlds more productive and less costly food-producing industry. Countries such as France, Italy, Austria and Germany have pioneered rural tourism projects and have proved its revitalizing capacity. Generally, the growth of rural tourism in Spain has resulted in establishments with a wide variety of typologies, prices and levels of comfort. The Balearic Islands have also developed this new sector and the result is a style with characteristics differing from those of other regions. In the Balearic Islands, it is a sector that complements traditional tourism by offering small establishments located in rural areas. Often their services could be ranked as four or five stars and the establishments are commonly managed by people with previous work experience in the sector. The average costumer can be described as a foreigner who stays on the island for around a week and a half. The aim of this paper is to summarize rural tourisms legislation, quantitative development and the most common characteristics of its services and customers (including the differences between islands). Important differences when comparing with other forms of rural tourism in mainland Spain are also highlighted and the synergies existing with the predominant “sun and beach” mass tourism.AbstractRural tourism is a complement to quality food production efforts in its goal toward restoring vitality among rural areas in Europe, affronting the rest of the worlds more productive and less costly food-producing industry. Countries such as France, Italy, Austria and Germany have pioneered rural tourism projects and have proved its revitalizing capacity. Generally, the growth of rural tourism in Spain has resulted in establishments with a wide variety of typologies, prices and levels of comfort. The Balearic Islands have also developed this new sector and the result is a style with characteristics differing from those of other regions. In the Balearic Islands, it is a sector that complements traditional tourism by offering small establishments located in rural areas. Often their services could be ranked as four or five stars and the establishments are commonly managed by people with previous work experience in the sector. The average costumer can be described as a foreigner who stays on the islan...

Historia social del desarrollo turístico en Ibiza (décadas de 1960 y 1970). Análisis desde perspectivas historiográficas.

Ibiza es una isla con una gran dependencia economica del turismo. Aunque el sector turistico aparecio en la isla en el primer tercio del siglo XX, la Guerra Civil Espanola y la Segunda Guerra Mundial causo un parentesis de mas de una decada. Pero el turismo renacio con mayor fuerza por la gran implicacion de los residentes en el nuevo sector y los cambios en los paises europeos. Las vacaciones pagadas y los paquetes turisticos organizados por turoperadores crearon el turismo de masas. Las mejoras en infraestructuras (transporte maritimo, aeropuerto, etc.) hicieron que Ibiza viviera un boom turistico con enormes datos de crecimiento en los anos sesenta y setenta. En este trabajo se pretende describir esta epoca y mostrar que la implicacion de los residentes es fundamental.