Brian P. McCullough
Seattle University
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Publication
Featured researches published by Brian P. McCullough.
International Journal of Sport Management and Marketing | 2011
Brian P. McCullough; George B. Cunningham
In drawing from the theory of planned behaviour, the purpose of this research project was to examine factors that influence sport spectators’ intentions to recycle plastic bottles. In Study 1 ( n = 144 students), the authors developed and provided validity evidence for a questionnaire measuring recycling behaviour. In Study 2, data were collected from adult spectators ( n = 129) who were attending a weekend-long youth baseball tournament. Results point to the importance of subjective norms and other spectators’ recycling expectations. In all, the model explained 30% of the variance in recycling intentions. Implications for theory and policy development are discussed.
Sport in Society | 2016
Brian P. McCullough; Michael E. Pfahl; Sheila N. Nguyen
Abstract The purpose of this paper is to provide a conceptual framework surrounding the typology of environmental sustainability efforts made within the sport industry. We draw from multiple theoretical frameworks (i.e. institutional theory and diffusion of innovation) to understand the increased similarities of environmental sustainability efforts through organizational learning as environmental sustainability efforts become more purposeful and sophisticated across the sport industry. The paper uses examples from various sport organizations and leagues to classify the efforts of sport organizations into waves of sport environmental sustainability efforts and important implications arising from them.
International Journal of Sport Management and Marketing | 2013
Brian P. McCullough
The purpose of this paper is to further the understanding of sport spectator recycling behaviour. Specifically, the author utilises the theory of planned behaviour to understand how attitudes, subjective norms, and perceived behavioural controls influence sport spectator recycling behaviours during a large-scale sporting event. Findings indicate that recycling at a large-scale sporting event has nuances that differentiate the context unique from other settings (e.g., household and workplace recycling). Recommendations for policy makers and sport managers are made to increase spectator participation in recycling efforts while attending large-scale sporting events.
Communication and sport | 2015
Michael E. Pfahl; Jonathan M. Casper; Sylvia Trendafilova; Brian P. McCullough; Sheila N. Nguyen
Across the world, organizational personnel in various industries are integrating natural environment issues into existing organizational practices. In the intercollegiate sports world, environmental efforts are undertaken as part of a strategic effort involving collaborative processes across university units. The purpose of this study is to develop a more comprehensive and detailed understanding of collaborative processes and practices between personnel in athletics departments and sustainability offices at universities and colleges in the United States. In-depth interviews were conducted with athletics and sustainability department personnel at colleges and universities in the United States. A total of 13 schools were included in the study with 17 participants agreeing to be interviewed. All interviewees were from the middle management level and higher in their respective organizations. Five central themes related to these relationships were found: relationship development, relationship communication, relationship decision-making development, collaborative efforts, and relationship challenges. The themes raise important issues about the diversity of relationships, the communicative and decision-making processes, and the involvement of stakeholders in environmental efforts as well as future research in this area.
Journal of Applied Sport Management | 2017
Jonathan M. Casper; Michael E. Pfahl; Brian P. McCullough
The purpose of this study was to examine the extent to which environmentally themed activities within an intercollegiate sport context impact fan engagement. A total of 557 fans responded to an online survey measuring fan connection to the athletic department, environmental values, expectations for environmental activities, event and at home environmental behaviors, perceptions of profile enhancement, and recall of environmental sponsors and major initiatives. Results found that fans expected athletic department environmental action and they help with favorable perceptions about the athletic program and university and influenced at event and home behaviors. Cluster analysis identified two clusters based on high pro-environmental and low pro-environmental perceptions. The high proenvironmental cluster was skewed female, had lower connection to the athletic program, and had higher recall of official environmental sponsors and athletic initiatives. The results provide a fundamental and foundational understanding of how environmental activities impact fan engagement and the value of such efforts.
Quest | 2017
Melanie L. Sartore-Baldwin; Brian P. McCullough; Catherine Quatman-Yates
ABSTRACT The purpose of this article is to present a conceptual model of shared responsibility within the sport context. Focusing on issues of harm and injustice, this model proposes that organized sport can exist as an oppressive social structure that endorses ignorance through the presence of asymmetrical power relations. This ignorance reinforces oppressive structures as well as fosters vulnerability, a byproduct that, in turn, also reinforces oppressive structures. Rather than assigning responsibility to any one entity specifically, however, this article proposes that each and every individual with a vested interest in sport possess some degree of responsibility in securing safe, fair, and just sport experiences. Thus, the concept of shared responsibility is offered as a moderating factor through which the processes that result from oppressive structures may be interrupted and the structures themselves broken down.
Cogent Social Sciences | 2018
Sylvia Trendafilova; Brian P. McCullough
Abstract The sport sector has witnessed a shift where organizations at all levels have begun to place considerable importance on becoming more environmentally conscientious. Simultaneously a growing body of scholarship has addressed sustainability in sport as well. The purpose of this study was to evaluate the state of scholarship on environmental sustainability over an 11-year period (2007–2017) and to determine whether scholarship in this domain is addressing (or not) the efforts of the sport sector using rapid review methodology. To achieve this objective, 96 peer-reviewed journals were identified and reviewed for manuscripts related to the topic, applying specific criteria. A rapid review was carried out, and a total of 84 articles were obtained. Additionally, the content from the Green Sports Alliance, a sport sustainability information and knowledge clearinghouse organization, was categorized into seven groups: performance/evaluation, marketing/communication, fan engagement/behaviors, procurement, facility management, managerial decision-making, and social sustainability. Results indicated that the areas most addressed by scholars were management, fan behavior and facilities management, whereas the least emphasized were performance evaluation and social sustainability. Each area is discussed in detail and suggestions for how to bridge the gap between the sport sector efforts and scholarship to advance environmental sustainability in the sport sector is addressed.
Journal of Sport Management | 2010
George B. Cunningham; Melanie L. Sartore; Brian P. McCullough
Journal of Issues in Intercollegiate Athletics | 2014
Jonathan M. Casper; Michael E. Pfahl; Brian P. McCullough
Global Journal on Advances Pure and Applied Sciences | 2014
Sylvia Trendafilova; Brian P. McCullough; Michael E. Pfahl; Sheila N. Nguyen; Jonathan M. Casper; Manuela Picariello