Is this you? Create Your Porfile
Avatar

Charles S. Mayer

Network

Latest external collaboration on country level. Dive into details by clicking on the dots.

Explore More

Hotspot

Dive into the research topics where Charles S. Mayer is active.

Explore More

Publication

Featured researches published by Charles S. Mayer.

Journal of Marketing Research | 1964

The Interviewer and His Environment

Charles S. Mayer

Journal of Marketing Research | 1982

A Note on the Importance of Layout in Self-Administered Questionnaires

Charles S. Mayer; Cindy Piper

Journal of Marketing Research | 1970

Can Independent Responses be Obtained From Various Members in a Mail Panel Household

Robert C. Nuckols; Charles S. Mayer

Journal of Marketing Research | 1967

Evaluating the Quality of Marketing Research Contractors

Charles S. Mayer

Journal of Marketing Research | 1965

Interviewing Costs in Survey Research

Mervin D. Field; Charles S. Mayer

Journal of Marketing Research | 1968

A Computer System for Controlling Interviewer Costs

Charles S. Mayer

Journal of Marketing Research | 1977

Managing the marketing research function

William R. Swinyard; Lee Adler; Charles S. Mayer

Archive | 1980

Readings in managing the marketing research function

Lee Adler; Charles S. Mayer

Journal of Marketing Research | 1968

Reducing the Cost of Surveys

Charles S. Mayer; Seymour Sudman

Journal of Marketing Research | 1967

The Reliability of Consumer Reports of Financial Assets and Debts

Charles S. Mayer; Robert Ferber

Explore More

Collaboration

Dive into the Charles S. Mayer's collaboration.

Top Co-Authors
Avatar

William R. Swinyard

Arizona State University

View shared research outputs
Explore More
Researchain Logo
Decentralizing Knowledge