Derek Bryce

Commerce, empire and faith in Safavid Iran : the caravanserai of Isfahan

Purpose – The purpose of this paper is twofold: to explore how commercial hospitality has contributed to the development of urban areas in relation to commerce, hospitality, religious and imperial patronage in early modern, Safavid Iran (c. seventeenth century). Second, to combine material culture research methods in an analytical framework for future use.Design/methodology/approach – Data were collected during 27 site visits over three years to 14 caravanserai six bazaar complexes. A material culture methodology is proposed, designed and implemented, supplemented by analysis of textual sources.Findings – The form and function of caravanserai at Zein‐i Edin broadly reflect the form and function of desert caravanserai common in much of the Islamic world. However, the complex within the Qaysariyya Bazaar in Isfahan reflects the convergence of specific dynastic, geopolitical and economic issues facing seventeenth century Safavid Iran shaping both urban form and commercial focus. These are consolidation of th...

A call for renewal in tourism ethnographic research: the researcher as both the subject and object of knowledge

Our critique of tourism ethnographic research argues that too much existing published work tends to cite preceding studies as methodological precedents without stating how particular approaches were operationalised. Moreover, findings are often presented as individual cases with limited utility in terms of theory-building or wider understanding of contextual phenomena. We argue that closer attention first to current developments within anthropology which seek to overcome researcher naivety and, second, greater philosophical reflexivity would elevate both the rigour with which such work is undertaken and the seriousness with which it is received in the wider academy. We call for a double-reflexivity in ethnographic research in tourism that accepts both the specific situational nature of individual studies and the wider discursive frames within which they are embedded. We call for constant reflection on, and acknowledgement of, this duality in ethnographic research where, after all, the researcher is so intimately embedded in empirical and subjective terms.

The absence of Ottoman, Islamic Europe in Edward W. Said's Orientalism

Edward W. Said’s Orientalism has attained canonical status as the key study of the cultural politics of western representation of the East, specifically the imaginative geographies underwriting constructions such as the Middle East and the Islamic world. The Ottoman Empire overlapped both European and exteriorized Oriental space during much of the period that Said dealt with, yet while the existence of the empire is referred to in Said’s study, the theoretical implications of that presence for his critique of Orientalist discourse are not. The material presence of the Ottoman state, in the Arabic-speaking lands, but also crucially, and for a longer period, much of south-east Europe and Anatolia, highlights long-standing Oriental geopolitical and cultural agency in the face of unidirectional narratives of western encroachment. Attention to the specific discursive manoeuvres undertaken by the West to handle that disruptive, intrinsic Ottoman presence in Europe itself may add traction to the notion that the Orient was imagined as a radically exterior point of comparison. It is argued that the history of western representation of the Ottoman Empire constitutes a pre-Orientalist discourse, whose dual, perennial purpose is to make pragmatic accommodation for an Ottoman Oriental material presence in Europe yet never to fully acknowledge its discursive presence as being of Europe. I argue that by supplementing Said’s critique with a full consideration of the Ottoman legacy, a reformulation is possible that integrates the Islamic Orient as an intrinsic component of historically informed notions of European space, while dissolving notions of the absolute distinction of that latter construct from the wider milieus in which it is embedded.

The generous exclusion of Ottoman-Islamic Europe : British press advocacy of Turkish EU membership

This article explores commentary in UK newspapers which, while sympathetic to the notion of Turkish EU membership, still deploys a discourse that remains exclusionary where assumptions of Turkeys intrinsic cultural and civilisational ‘Europeanness’ are concerned. Turkish membership is advocated as a sort of strategic supplement to a historical ontology of ‘Europe’ proceeding from a grand narrative of Latin Christendom – Reformation – Enlightenment – Modernity (adorned with the selective appropriation of Classical antiquity), superimposed upon a wider historico-cultural and religious milieu. Membership is supported on the basis that Turkey is an exceptional case, considered on the instrumental grounds of guaranteeing Turkish secular democracy within the context of EU institutions while presenting an ‘example’ to the wider Islamic ‘world’. Support for membership does not proceed from assumptions that Turkey may possess an existing, intrinsic, historically locatable European ‘right’, implied by the extension of the EU into Ottoman successor states in south-eastern Europe as well as Cyprus. The potential for the deployment of this latter discourse to support Turkish membership from an assumed a priori cultural and historical European belonging is explored.

Delivering the Past: Providing Personalized Ancestral Tourism Experiences

Heritage tourism is increasingly viewed as both an individual and experiential phenomenon as well as being related to specific attributes of a destination. Ancestral tourism fits the former perspective and centers on tourists traveling to sites which they perceive to be a “homeland” where, during the visit, they attempt to discover more about their own heritage. This study explores ancestral tourism from a provider perspective focusing on the delivery of tourist experiences and relationships between tourists and the place visited. The research is based on a qualitative study of tourist and nontourist specific providers across Scotland with data collected using in-depth interviews. This study reveals a phenomenon that delivers deeply personal experiences to visitors and where encounters involve intense, often lengthy, interactions between visitors and providers. Ancestral tourism experiences are also often centered on tourism provision within local communities, which can present challenges to both provider and tourist alike.

Turkey, tourism and interpellated ‘westernness': inscribing collective visitor subjectivity

Abstract That tourisms representation of places in terms of the clichéd and the banal is a means to overcome consumer uncertainty is surely an unproblematic observation. None the less it invites enquiry into those discourses circulating within the representing culture (the source of tourism demand) constitutive of the subject position that both reassures and is reassured. Turkey is frequently presented to potential consumers in a litany of familiar binaries (West/East, Europe/Asia, Modernity/History etc.). A collective gaze is invited in which tourists may conceive of themselves as part of an abstract collectivity, that of interpellated ‘Western-ness’ or ‘European-ness’ continuously reiterating a wondrous encounter with the very idea of the East. In this respect, Turkey is deployed instrumentally as a discursive device, commodifying the self-designation of ‘Western-ness’. Therefore, the occupation of a European subject position in relation to the idea of the East is an ‘attraction’ offered to consumers of tourism in Turkey. Turkeys position is quite singular in its categorization as being functionally European, yet also a site that articulates, in abstract terms, ‘Europes’ self-assigned cultural boundaries. The notion that the Orient exists as a self-confirming object for the West is a commonplace for those familiar with Edward Saids critique of Orientalism. However, Turkey is utilized as a mechanism for the functioning of that discourse, rather than Orientalized in and of itself. That this occurs within a sphere of popular consumption such as tourism does not diminish its discursive potency in underwriting arbitrary notions of the civilizational patterning of the world.

Domesticating Fears and Fantasies of ‘the East’: integrating the Ottoman legacy within European heritage

ABSTRACT ‘Europe’ has no fixed geographical, historical, religious or cultural boundaries. Claims for the existence of European civilization as a discrete construct are continually made yet dissolve on close scrutiny. Here, we examine these claims at one of the grandest points of existential crisis and belonging for Europe, the relationship with the ‘Other within’: Turkey, the Balkans and Ottoman heritage in Europe. Through a hybrid semiotic and Foucauldian analysis of catalogues of eight high-profile exhibitions in the United Kingdom, Turkey, Belgium and Portugal we argue that an unsettled discursive struggle is at play, in which one ‘Europe’ articulates ‘reconciliation’ of profound civilizational difference while another, Ottoman, ‘Europe’ stakes a claim of right as an intrinsic component of what it means to be European in a contemporary context. We attempt to trace the role of museum marketing in the perennial accommodation/exclusion of the Ottoman Empire as an intrinsic component in the diversity of Europe’s cultural heritage.

Role conflict and changing heritage practice: ancestral tourism in Scotland

ABSTRACT Developing mutually beneficial outcomes in service encounters can be challenging due to resource asymmetry within co-created experiences. Such encounters can result in role conflict for service providers. Limited attention has been paid to the effect on service providers of highly collaborative exchanges which require specific customisation. An example of this is ancestral tourism, a dimension of heritage consumption, in which visitors actively participate in the co-creation of experience at museums, archives and related heritage sites. These institutions, previously seen as repositories of historical information, now act as conduits for visitors to investigate their ancestral past. The purpose of this study is to explore the relationship between changing professional discourse in the cultural heritage sector, specifically ancestral tourism, and role conflict amongst staff. Through interviews conducted with professionals, the extent and outcomes of role conflict in complex and collaborative exchanges are explored.