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Els Gijsbrechts

Tilburg University

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Publication

Featured researches published by Els Gijsbrechts.

Journal of Retailing | 1989

Asymmetric cannibalism in retail assortments

Alain Bultez; Els Gijsbrechts; Philippe Naert; Pierre Vanden Abeele

Journal of Empirical Generalisations in Marketing Science | 1998

Computer Simulated Shopping Experiments for Analyzing Dynamic Purchasing Patterns: Validation and Guidelines

Katia Campo; Els Gijsbrechts; Fabienne Guerra

Journal of Retailing | 2011

“One-deal-fits-all?” On Category Sales Promotion Effectiveness in Smaller versus Larger Supermarkets

A.J. Haans; Els Gijsbrechts

Proceedings of the 29th Annual Conference of the European Marketing Academy (EMAC), 2000, Rotterdam, The Netherlands | 2000

The impact of stock-outs on whether, how much and what to buy

Katia Campo; Els Gijsbrechts; Patricia Nisol

Archive | 1999

The impact of location-specific factors on the attractiveness and performance of product categories

Katia Campo; Els Gijsbrechts; Tom Goossens; Ann Verhetsel

Research Paper | 2002

Therapeutic drug prescription behavior: Decision process and marketing mix effects

Katia Campo; Odette de Staebel; Els Gijsbrechts; Walter van Waterschoot

Archive | 1995

A Theorem on the Optimal Margin Mix

Alain Bultez; Els Gijsbrechts; Philippe Naert

Archive | 1991

Modeling aggregate outcomes of heterogeneous non-IIA choice

Pierre Vanden Abeele; Els Gijsbrechts

Proceedings of the 31th Annual European Marketing Academy (EMAC) Conference on 'Marketing in a changing world: scope, opportunities and challenges' | 2002

Dynamics in consumer response to product unavailability: Do stockout reactions signal response to permanent assortment reductions?

Katia Campo; Els Gijsbrechts; Patricia Nisol

Archive | 1988

A general class of asymmetric market share models: specification and estimation issues

Els Gijsbrechts; Pierre Vanden Abeele

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Collaboration

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Katia Campo

Katholieke Universiteit Leuven

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Patricia Nisol

University of Antwerp

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Tom Goossens

University of Antwerp

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Walter van Waterschoot

University of Antwerp

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Ann Verhetsel

University of Antwerp

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Els Breugelmans

Katholieke Universiteit Leuven

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Alain Bultez

Lille Catholic University

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Gilbert Swinnen

University of Hasselt

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Odette de Staebel

University of Antwerp

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A.J. Haans

Tilburg University

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