Fernanda Nogueira

Diversity and Interconnection: Spas, Health and wellness tourism

Health, spa’s, hydrotherapy, tourism, welfare and economic interests become deeply intertwined components. This interconnection is looking for an intense answer to the ills of concern to today’s humans. We emphasize that, in a context where we extremely value health, beyond traditional diseases, we found that have been emerging new diseases and perceptions about them, especially those who are designated as civilization diseases. One of the most notorious problems was depression. This type associated with new dilemmas, which affect individuals in nowadays societies, always in search of more welfare, when human aspirations have no boundaries, diseases assume facets that are not always easy to identify. The person who as depression is, in a way, strongly subject to medication when is bad feeling. But have been many other alternatives arise. Several situations call for new social restructuring forms and styles of life, but also cover other environments and cultures capable to provide access to more time and leisure, which is reflected by behavioral changes and appellative alternative medicines. It is in these situations that the phenomena of Hydrotherapy/SPA’s and tourism, coming from times of yore, with its entire range of activities, have achieved great strength, also appearing as an answer to these well-being matters. These reflective perspectives are issues that we propose to study in this research, with an emphasis on their interconnections.

Gestão de saúde familiar e pobreza em período de recessão económica em Portugal

Este artigo assumiu como objetivo principal investigar sobre gestao e saude, verificando a contribuicao da saude familiar e o seu papel no desenvolvimento local em contexto de recessao economica e agravamento da pobreza em Portugal. Na metodologia inquiriram-se 1021 individuos em Portugal Continental, com tratamento estatistico atraves de analise inferencial, fatorial e tambem de regressao. Salientam-se como resultados que o facto de um individuo se considerar uma pessoa saudavel nao e independente da atividade profissional, condicoes de habitacao, ou outros determinantes relacionados com as condicoes de vida. Atraves de uma analise fatorial consistente foram identificados um conjunto de fatores com importância sobre a gestao de saude familiar. Como conclusao resulta que as condicoes de trabalho e em que vivem os cidadaos estao relacionadas com o seu nivel de saude. Identificamos os determinantes mais importantes para explicar a esperanca media de vida e que se refletem em periodo de recessao economica.

Das farmácias militares às farmácias privadas: a visão dos seus utentes face aos cuidados prestados

O modelo de gestao adoptado pela farmacia cognitiva, integrada e empenhada na promocao da saude comunitaria, deve servir de premissa as farmacia privadas, promovendo a valorizacao dos servicos prestados em prol dos utentes/clientes. Objetivo: De modo a percepcionar qual a visao que os utentes detem sobre as farmacias que promovem os cuidados farmaceuticos, contrapondo as que nao os promovem, foi desenhadaa presente pesquisa onde se contrapoem as duas realidades. Metodos: Para tal, foi formulada a hipotese de que A satisfacao com o servico nao difere significativamente entre farmacias privadas e militares . Cada utente participou num inquerito sobre os dois tipos de farmacias (Privadas e Militares), reduzindo o enviesamento decorrente de participantes distintos para diferentes grupos em apreciacao. Foram obtidos 164 questionarios validos para cada tipo de farmacia. Resultados: A percepcao da satisfacao foi estatisticamente diferente para os dois grupos, tendo sido superior no grupo de farmacias que presta um servico acompanhado (Militares), evidenciando a valorizacao dos cuidados farmaceuticos prestados. Conclusao: Com base nos resultados obtidos concluimos que a satisfacao com os servicos prestados pelas farmacias militares distingue este grupo face ao grupo do sector privado, evidenciando que as farmacias cognitivas devem servir de referencia ao sector, podendo apresentar repercussoes ao nivel dos cuidados de saude primarios.

Networks in the Health and Welfare Sector: A Study Beyond Borders – Portugal/Spain

In a context of organizational change franchising appears as a new systemic trend of enterprise context. In the provision of health and Well-being services there has been, in last the 10 years, a huge increase in demand of this type of organizational form, to solve issues of employment and creation of self-employment. Two of the organizational problems that modify the behavior of these networks are opportunism (free-riding) and adverse election (hold-up). It is the necessary, therefore, to structure and to define mechanisms of control in the development of the networks and the proper units of franchising, so that the companies do not disappear, jeopardizing a whole system of creating a brand, a image, an investment and know-how. This article intends to demonstrate that the bigger the problems of hold-up and free-riding in franchising systems, the greater the probability of the franchisor to supply territorial exclusiveness to the franchisees. It seems, therefore, that the territorial exclusiveness is the guarantee, for a franchisor, that the return on fixed investments of franchisee will not be later considered out of control or may lead to a lack of business sustainability.