María del Carmen Martínez Serna

Influencia de la orientaciòn al mercado y la innovaciòn en la internacionalización y el desempeño de las PYMES en el Estado de Aguascalientes

En esta investigacion se busca determinar las posibles relaciones entre la orientacion al mercado, la innovacion, la internacionalizacion y el desempeno de las PYMES que se ubican en el Estado de Aguascalientes, Mexico. Se presentan en este documento los aspectos mas relevantes encontrados en la revision de la literatura y se plantea un modelo conceptual de investigacion, el siguiente paso sera poner en practica la aplicacion de una entrevista a profundidad a un grupo de 10 empresarios o directivos de PYMES que se seleccionaran por conveniencia con base en un criterio de mayor acumulacion de experiencia en procesos de internacionalizacion, la informacion que se obtendra, basicamente cualitativa se analizara a traves de la tecnica de analisis estrategico, posteriormente a una muestra probabilistica de propietarios o funcionarios de primer nivel de PYMES, se aplicara un cuestionario para recabar datos principalmente cuantitativos, esta informacion se procesara empleando el software SPSS que permite un amplio manejo estadistico. La importancia de esta investigacion se fundamenta en la carencia de conocimiento empirico en el Estado de Aguascalientes, sobre formas de estimular la internacionalizacion eficiente de las PYMES, siendo este aspecto de interes y relevancia para el sector empresarial y academico.

The relationship between knowledge management and innovation level in Mexican SMEs: empirical evidence: Institutions, Behaviors and Outcomes

The transformation of the current society from an industry-based economy to a knowledge management and innovation-based economy is changing the design and implementation of business strategies and the nature of the competition among the organizations which are mainly small and medium-size enterprises (SMEs). They struggle to survive in a market which is more demanding and competitive, so they see knowledge management as one of the most effective strategies that may help to enable the innovation activities into the businesses. For these reasons, this research paper has as a main goal to analyze the relationship between knowledge management and innovation in Mexican SMEs. The empirical analysis used 125 manufacturing SMEs (each SME having from 20 to 250 employees) as a sample to be carried out. The obtained results indicate that knowledge management has a positive impact in products, process, and management systems innovation.

Innovation, Information Technology and Performance: An Examination of the Iberoamerican SMEs Context

Innovation is considered an important factor and key variable to improve both the use and adoption of information and communication technologies as well as to achieve better business performance levels in Small and Medium-sized Enterprises (SMEs). At the same time, an appropriate alignment of innovation activities with the use of information technologies helps businesses to improve their levels of performance. The purpose of this paper is to present an empirical research that closely examines the current relationship among innovation, information and communication technologies, and SMEs performance. For this, a sample of 1989 enterprises was obtained from 21 countries in Iberoamerica. The results have revealed that innovation has a positive and significant impact on both information and communication technologies (ICT) and SMEs performance.