María Teresa García Merino

Information: The source of entrepreneurial activity

This article seeks to explore the influence of information and managerial perception on the development of business capabilities and entrepreneurial activity. For this purpose, we apply an exploratory analysis adopting a qualitative approach. Specifically, we study one emerging sector – personal food shopper – by means of news in media and interviews with entrepreneurs in the sector, in an attempt to examine how information shapes the dynamic capabilities which steer entrepreneurial activity. By examining the answers provided by the entrepreneurs, we pinpoint which topics make up their attention focus and that lead them to act selectively when faced with a variety of informative stimuli. Finally, we highlight the central role played by information as a resource to guide and shape entrepreneurial activity. The link between information and the creation of any new activity is increasingly being recognized through the dynamic capabilities approach. Nevertheless, the empirical evidence supporting these formulations remains scarce due to the difficulty inherent in representing such notions. Our paper contributes towards furthering current understanding of this empirical strand by conducting an exploratory study and adopting a qualitative methodology.This article seeks to explore the influence of information and managerial perception on the development of business capabilities and entrepreneurial activity. For this purpose, we apply an exploratory analysis adopting a qualitative approach. Specifically, we study one emerging sector – personal food shopper – by means of news in media and interviews with entrepreneurs in the sector, in an attempt to examine how information shapes the dynamic capabilities which steer entrepreneurial activity. By examining the answers provided by the entrepreneurs, we pinpoint which topics make up their attention focus and that lead them to act selectively when faced with a variety of informative stimuli. Finally, we highlight the central role played by information as a resource to guide and shape entrepreneurial activity. The link between information and the creation of any new activity is increasingly being recognized through the dynamic capabilities approach. Nevertheless, the empirical evidence supporting these formula...

Los experimentos en la investigación de estrategia: una mirada múltiple

espanolEl objetivo de este articulo es mostrar la aplicabilidad de la metodologia experimental en la investigacion de estrategia empresarial. Para ello se delimita la metodologia experimental, se destacan sus cualidades y limitaciones y se revisa su uso en el campo de la estrategia. La metodologia utilizada es la revision de literatura tanto de la caracterizacion de la metodologia experimental como de su utilizacion en el campo de estrategia. Este articulo refleja la utilidad de la experimentacion como metodologia de investigacion, destaca su complementariedad con otras metodologias e ilustra su abanico de aplicaciones en distintas tematicas. Ademas, se destaca su potencial de aplicacion en los topicos de investigacion mas recientes del campo de la estrategia. EnglishThis paper aims to show the applicability of experimental methodology in corporate strategy research. To meet this goal, experimental methodology is defined, its benefits and drawbacks are highlighted and its use in the realm of corporate strategy is addressed. Literature was reviewed about definitions of experimental methodology and about its use in the field of corporate strategy. This paper shows the usefulness of experimentation as a research methodology, highlights its complementarity with other methodologies and illustrates its range of applications to a variety of topics. In addition, it highlights its potential application in the most recent research topics in the field of corporate strategy portuguesO objetivo deste artigo e mostrar a aplicabilidade da metodologia experimental na pesquisa de estrategia empresarial. Para este fim delimita-se a metodologia experimental, destacam-se suas qualidades e limitacoes e revisa-se seu uso no campo da estrategia. A metodologia usada e a revisao de literatura da caracterizacao da metodologia experimental e seu uso no campo da estrategia. Este artigo reflete a utilidade da experimentacao como metodologia de pesquisa, enfatiza sua complementariedade com outras metodologias e ilustra sua variedade de aplicacoes em diferentes topicos. Alem disso, destaca-se seu potencial de aplicacao nos topicos de pesquisa mais recentes no campo da estrategia.