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Dive into the research topics where Philippe Cattin is active.

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Featured researches published by Philippe Cattin.


Organizational Behavior and Human Performance | 1978

A predictive-validity-based procedure for choosing between regression and equal weights

Philippe Cattin

Abstract The equal weighting procedure has often been found to have more predictive validity than regression. This paper makes use of estimators of the population cross-validated correlation to estimate the predictive validity of both regression and equal weights and to suggest a procedure for choosing between the two in any given situation.


Organizational Behavior and Human Performance | 1979

Comment on a Monte Carlo investigation of scaling as an alternative to regression

Philippe Cattin

Abstract In a recent study, Emery found that MONANOVA is “superior” to regression as a method of approximating data, whether the measurement scale of the criterion variable is interval or ordinal. However, there are three major reasons for these results. With comparison methods that are fairer to both analytical procedures, the performances of regression and of MONANOVA were found to be close even when the measurement scale of the criterion variable is ordinal.


Journal of International Business Studies | 1982

A Cross-Cultural Study of “Made In” Concepts

Philippe Cattin; Alain Jolibert; Colleen Lohnes


Journal of Applied Psychology | 1980

Estimation of the predictive power of a regression model.

Philippe Cattin


Decision Sciences | 1978

METRIC VS. NONMETRIC PROCEDURES FOR MULTIATTRIBUTE MODELING: SOME SIMULATION RESULTS *

Philippe Cattin; Friedhelm Bliemel


Journal of Applied Psychology | 1981

The predictive power of ridge regression: Some quasi-simulation results.

Philippe Cattin


ACR North American Advances | 1983

Identifying the Characteristics of Single Retail (Dealer) Visit New Automobile Buyers

Philippe Cattin; Girish Punj


Marketing Science | 1984

Technical Note---Factors Influencing the Selection of Preference Model Form for Continuous Utility Functions in Conjoint Analysis

Philippe Cattin; Girish Punj


Decision Sciences | 1981

ON THE USE OF VERBAL PROTOCOLS IN CONJOINT ANALYSIS STUDIES

Philippe Cattin


Journal of Applied Psychology | 1981

The predictive power of ridge regression: Some quasi-simulation results: Correction to Cattin.

Philippe Cattin

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Girish Punj

University of Connecticut

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