Rui Biscaia

The role of service quality and ticket pricing on satisfaction and behavioural intention within professional football

This paper aims to assess service quality in professional football and to examine the effects of service quality and ticket pricing on satisfaction and behavioural intention. Data were collected among football fans and the results of a confirmatory factor analysis (CFA) supported the psychometric properties of the service quality model. A structural equation model (SEM) revealed that the service quality construct impacts both satisfaction and behavioural intention. Also, behavioural intention is influenced by ticket pricing and satisfaction. Managerial implications of these results are discussed and guidelines for future research are suggested.

Validation of the Portuguese version of the Personal Outcomes Scale

Background/Objective Quality of life (QOL) is actually helpful to organizations for guiding personalized support plans and enhance personal outcomes. However, there is a lack of consensus about the QOL construct in the field of intellectual disability (ID). This study aims (a) to analyze the first-order factor structure (i.e., eight domains) of the Portuguese version of the Personal Outcomes Scale (POS), and (b) to compare two alternative models of the higher factor structure of the QOL construct (i.e., Salamanca and Schalock). Method Both aims were investigated by examining self-report and report-of-others measures. Data were collected from 1,264 adults with mild or moderate levels of ID and respective proxies. Results Results from confirmatory factor analysis (CFA) showed evidence of suitable psychometric properties of the QOL dimensions. Findings also highlighted that the first-order model was more robust than either of the two second-order models. Nevertheless, the Schalock structure was stronger than the Salamanca structure. Conclusions Although further research is needed, the results reveal that the Portuguese POS may be a valid and reliable instrument to measure QOL of adults with ID. The implication of these results are discussed highlighting the scale as a useful tool to serve as the basis for planning and evaluating personalized supports.

Examining the validity of the Athlete Engagement Questionnaire (AEQ) in a Portuguese sport setting

La literatura en psicologia del deporte sugiere que la comprension de los niveles de compromiso en la actividad deportiva es importante para la promocion de entornos deportivos positivos entre los atletas. El objetivo del estudio consiste en verificar las propiedades psicometricas del Athlete Engagement Questionnaire entre los atletas portugueses. Trabajamos dos muestras distintas de los atletas portugueses con niveles competitivos diferentes, los resultados del analisis factorial confirmatorio han demostrado un buen ajuste del modelo a los datos. El analisis de las propiedades psicometricas ha indicado que todos los factores tienen una buena consistencia interna, asi como buena validez convergente y validez discriminante. Ademas, el analisis multi-grupos muestra que el modelo es estable en dos muestras independientes, proporcionando evidencia de la validez cruzada. Las implicaciones de estos resultados para los academicos y entrenadores fueron discutidas, siendo igualmente planteadas propuestas para estudios futuros.

Personal and Social Responsibility Among Athletes: The Role of Self-Determination, Achievement Goals and Engagement

Abstract The purpose of this study was to assess the relationship between motivation, engagement and personal and social responsibility among athletes. Based on the literature, a survey was conducted including measures of motivation, considering task orientation and ego orientation, intrinsic and extrinsic motivation, and amotivation. We also measured the components of engagement (dedication, confidence, vigor and enthusiasm) and the components of personal and social responsibility. A total of 517 athletes from different types of sports participated in the study. The results gathered through a structural equation model revealed that task orientation had the strongest relationship with personal responsibility and social responsibility, followed by engagement. Self-determination levels were not associated with personal and social responsibility. These results suggest that monitoring of task orientation and engagement levels should be performed by coaches as a strategy to develop personal and social responsibility among their athletes. Moreover, findings from this study provide scholars with a tool to aid them in managing athletes’ levels of personal and social responsibility.

Conceptualising and measuring fan identity using stakeholder theory

ABSTRACT Research question: Building on identity theory and stakeholder theory, this study explores the concept of fan identity based on self-perceived levels of power, urgency, internal and external legitimacy, and examines their effects on behavioural intentions. Research methods: Data were collected from professional football fans (n = 532). A confirmatory factor analysis analysed the psychometric properties of the constructs, and a subsequent structural equation model examined the effects of fan identity on three behavioural intention measures. Results and findings: The results indicate acceptable psychometric properties of the multidimensional construct of fan identity composed of power, urgency, internal legitimacy and external legitimacy. Power and internal legitimacy were significantly related to the intentions to attend more games and to purchase merchandise, with internal legitimacy also influencing intentions to recommend games to others. Implications: This study provides the first exploration of fan identity as a multidimensional construct. The findings provide sport managers with useful insights on how to measure fan identity. This study serves as a catalyst for future research to understand the linkages between professional sport teams and their fans.

A QUALIDADE DA COPA DO MUNDO DA FIFA BRASIL 2014 NAS CIDADES-SEDE

The purpose of this study was to verify whether the perception of quality of the 2014 FIFA World Cup Brazil varies depending on where the event was hosted. A total of 3,042 questionnaires were collected in five cities hosting the World Cup. Results from confirmatory factor analysis indicated good psychometric qualities of the model used to measure quality. Through MANOVA tests, significant differences in the event quality were observed among participants from five host cities. The results were discussed and managerial implications and suggestions for future studies were provided.

Perfil sociodemográfico e motivos do espectador de basquetebol

O objectivo deste estudo foi identificar as motivacoes dos espectadores de basquetebol e o seu perfil sociodemografico. Recolheram-se 459 questionarios em oito jogos dos play-offs 2008 da Liga de Clubes de Basquetebol em Portugal e atraves duma analise factorial identificou-se que o sentimento de pertenca a equipa e cidade, escape, familia, conhecimento do jogo, apreciar as habilidades tecnicas dos jogadores, interesse nos jogadores e drama sao os motivos mais importantes. Na analise sociodemografica verificou-se uma grande variabilidade entre espectadores de acordo com a idade, genero, habilitacoes literarias, agregado familiar, rendimentos, proximidade geografica, numero de acompanhantes e pratica de basquetebol.

Examining service quality and social impact perceptions of the 2016 Rio de Janeiro Olympic Games

The purpose of this paper is to examine the effects of service quality on perceived positive and negative social impact of the 2016 Rio de Janeiro Olympic Games.,A field study was conducted in Rio de Janeiro, and data were collected from residents who attended the Olympic Games through a self-administered questionnaire (n=519). The questionnaire included measures of perceived service quality, positive and negative social impact. A confirmatory factor analysis analysed the psychometric properties of the constructs, and a subsequent structural equation model examined the relationships between service quality and social impact perceptions.,The results show good psychometric properties of a multidimensional construct of service quality composed of the technical, functional, aesthetic, access, accommodation and complementary events dimensions. The service quality construct was significantly related to both positive social impact (city image and community pride enhancement, social experiences and public infrastructures) and negative social impact (social conflicts and costs) perceptions.,This study contributes to the literature by examining the role of service quality in sport mega-events and testing on different facets of social impact. The findings highlight that social atmosphere and new experiences in the Olympic Games are critical when planning these events.

Theory of planned behavior and entrepreneurial intentions of sport sciences students: Implications for curriculum

This study tests Ajzen’s1 Theory of Planned Behavior in sport sciences with the purpose of determining which variables most influence students’ entrepreneurial intentions. Although this theory has been employed to explain entrepreneurial intentions within different contexts, the context of sport sciences has not been addressed. A sample of 379 sport sciences students were administered the Entrepreneurial Intentions Questionnaire and results were analyzed using structural equation modeling. Results indicate that both perceived attitudes and perceived behavior control have significant positive impacts on entrepreneurial intentions, while the impact of subjective norms is negative. Several suggestions to improve curriculum design and teaching in order to promote entrepreneurial intentions and behaviors are provided.

A model bridging team brand experience and sponsorship brand experience

Purpose Previous research has focused on the antecedents of fan loyalty or the link between fans and the team on sponsorship reactions, but no comprehensive framework has been developed to combine these perspectives. The purpose of this paper is to present an integrated framework of how team brand experience during the season impacts sponsorship brand experience. Design/methodology/approach To create the conceptual model, a comprehensive search of peer-reviewed articles was conducted in electronic databases and journal reference lists. The authors identified constructs from prior research aimed at understanding sponsorship effectiveness. These constructs not only included aspects of the sponsorship brand experience, but also aspects within the team brand experience that form the link between consumers’ responses derived from team-related stimuli and the responses evoked by sponsor-related stimuli. Findings This conceptual framework yields a set of 11 propositions regarding fans’ interactions with both team and sponsorship brands highlighting how to strengthen the bond between fans, teams, and sponsors. It provides a comprehensive understanding of this phenomenon and identifies opportunities to increase fan support and the appeal of professional teams to potential sponsors. Originality/value This study extends previous research by providing a unique conceptual framework that highlights the importance of understanding how fans view both the team brand and the sponsor brand. Several suggestions for future studies and strategies to increase the benefits for both teams and sponsors can be drawn from this framework.