Vicent Gozálvez Pérez

Empoderar a la ciudadanía mediática desde la educomunicación

This article analyses the different meanings of the citizenship concept (political, legal, social, economic, ecological and intercultural) in order to justify the current media citizenship concept, which is particularly useful and valid for media education. The ultimate goal is to rebuild the social, ethical and political dimension of educommunication on a practical and philosophical foundation. With this in mind, we have analysed two very powerful and current approaches, the ethics of dialogue and ability, mainly because of their links to communication and their contribution to the human development concept, which is on the media education agendas of international organizations such as UNESCO or the European Commission. From the philosophical foundation proposed, the criteria for evaluating and reconstructing the practical dimension of educommunication are: civic participation, freedom as development and critical autonomy, which are also considered goals of the educational systems in pluralistic and democratic societies, especially from a model of deliberate and participatory democracy. The paper concludes with a positive evaluation of interdisciplinary approach in the study of media education, an educational project that is crucial for the revival of civil society and the empowerment of citizens in the current communicative context.This article analyses the different meanings of the citizenship concept (political, legal, social, economic, ecological and intercultural) in order to justify the current media citizenship concept, which is particularly useful and valid for media education. The ultimate goal is to rebuild the social, ethical and political dimension of educommunication on a practical and philosophical foundation. With this in mind, we have analysed two very powerful and current ap proaches, the ethics of dialogue and ability, mainly because of their links to communication and their contribution to the human development concept, which is on the media education agendas of international organizations such as UNESCO or the European Commission. From the philosophical foundation proposed, the criteria for evaluating and reconstructing the practical dimension of educommunication are: civic participation, freedom as development and critical autonomy, which are also considered goals of the educational systems in pluralistic and democratic societies, especially from a model of deliberate and participatory democracy. The paper concludes with a positive evaluation of interdisciplinary approach in the study of media education, an educational project that is crucial for the revival of civil society and the empowerment of citizens in the current communicative context.En el presente articulo se analiza el concepto de ciudadania en sus diferentes significaciones (ciudadania politica, juridica, social, economica, ecologica e intercultural), con el fin de justificar la actualidad del concepto de ciudadania mediatica, sobre todo por su validez en el ambito de la educomunicacion. El objetivo ultimo es reconstruir la dimension social, etica y politica de la educomunicacion a partir de un fundamento filosofico practico. En esta tarea de fundamentacion, cabe apelar a dos enfoques muy potentes en la actualidad como son la etica dialogica y el enfoque de las capacidades, por su vinculacion con el ambito comunicativo y por su contribucion a la nocion del desarrollo humano, presente en los programas de educacion mediatica de organismos internacionales como la UNESCO o la Comision Europea. A partir de la fundamentacion filosofica ofrecida, los criterios para evaluar y reconstruir la dimension practica de la educomunicacion son la participacion civica, la libertad como desarrollo y la autonomia critica, consideradas asimismo como fines de los sistemas educativos en sociedades plurales y democraticas, sobre todo desde un modelo deliberativo y participativo de democracia. Tras esta argumentacion, el articulo concluye a favor de la interdisciplinariedad en el estudio de la educacion mediatica, un proyecto educativo que es crucial para la reactivacion de la sociedad civil y el empoderamiento de la ciudadania en el actual contexto comunicativo.