Bernard Fallery

Integration of Social Media in Recruitment: A Delphi Study

Purpose -- The development of social media provides new opportunities for recruitment and raises various questions. This chapter aims to clarify areas of agreement and disagreement regarding the integration of social media in recruitment strategies. Methodology/approach -- A Delphi study was conducted among a panel of 34 French experts composed of 26 practitioners and 8 academics. Findings -- Three quantitative results and five qualitative results are presented. Social media appear as an opportunity to raise the strategic role of HR professionals through employer branding strategy, internal skills development, and a greater involvement of managers within the sourcing process. Practical implications -- This study points out several barriers and limits regarding the integration of social media in recruitment strategies and encourage HR professionals to take up the challenge. Multiple recommendations are addressed to HR professionals. Originality/value of chapter -- This chapter is based on an innovative application of the Delphi method. Moreover, it offers a more comprehensive and critical look on the integration of social media in recruitment strategies.

Chapter 8 e-Recruitment: From Transaction-Based Practices to Relationship-Based Approaches

The Internet has already impacted the recruitment process. The development of Web 2.0 offers new perspectives to recruiters. Are Web 2.0 practices revealing new e-recruitment strategies? We first connect the resource-based view (RBV) and the social network theory (SNT) respectively with Web 1.0 and Web 2.0. Then we present the results from an exploratory study conducted among recruiters in software and computing services companies. It appears that the use of Web 1.0 is generalized but insufficient. Web 2.0 is used by firms to develop employer branding and reputation and to create new relationships with potential applicants. In conclusion, we adapt Ruel et al.s e-HRM model to obtain a global view of e-recruitment issues.

E-recruitement : From Transaction-Based Practices to Relationship-Based Approaches

Internet has already impacted the recruitment process. The development of Web 2.0 offers new perspectives to recruiters. Are Web 2.0 practices revealing new e-recruitment strategies? We first connect the RBV (Resource-Based View) and the SNT (Social Network Theory) respectively with Web 1.0 and Web 2.0. Then, we present the results from an exploratory study conducted among recruiters in software and computing services companies. It appears that the use of Web 1.0 is generalized but insufficient. Web 2.0 is used by firms to develop employer branding, reputation and to create new relationships with potential applicants. In conclusion, we adapt Ruel et al.s e-HRM model to obtain a global view of e-recruitment issues.

Des travaux récents montrent que le type de hiérarchie et les politiques RH pourraient influencer les usages des logiciels collaboratifs

Le premier travail prevu dans le cadre du projet Use.Org consistait a realiser une synthese pluridisciplinaire de la litterature. Dans un premier temps, nous avons synthetise la litterature existante en SI sur les usages des outils collaboratifs. Ensuite, nous avons enrichi cette analyse en l’articulant avec des travaux issus des RH

Résultats "Développer les usages des logiciels collaboratifs"

Dans la presentation de ces resultats, nous allons tout d’abord souligner que, bien que nous ayons fait le choix d’analyser un outil unique — LiveLink — afin de pouvoir comparer les usages identifies dans nos differents cas, nous nous sommes retrouves face a une tres grande heterogeneite des usages. Cette variete est coherente avec la litterature en SI (Orlikowski, 2000). Elle constitue neanmoins une difficulte pour notre etude. Il nous a donc ete necessaire d’analyser en detail cette variete et d’en saisir les facteurs explicatifs (I).

Introduction "Développer les usages des logiciels collaboratifs"

Cet ouvrage pose la question suivante: les structures organisationnelles et les politiques RH influencent-elles les usages des outils collaboratifs?

Conclusions et perspectives "Développer les usages des logiciels collaboratifs "

Au-dela des resultats que nous venons de presenter, nous pouvons revenir ici sur quelques points forts, bases a la fois sur la litterature et sur les onze etudes de cas.

Méthodologie et présentation des 11 études de cas

Apres avoir justifie notre choix de la methodologie d’etudes de cas multiples (21.), nous presenterons LiveLink, la technologie collaborative que nous avons selectionnee (22.), puis les 11 entreprises que nous avons etudiees (23.).

Choisir la visioconférence pour la formation professionnelle ? L'analyse stratégique des décideurs

The aim of this communication is to present part of the results of a research about the impacts of a videoconferencing system for e-training conducted within a big french company. The aim of this research is to find the reasons why the decision-makers in charge of training centers decide to adopt (or not to adopt) a videoconferencing system. Interviews have been analyzed closely according to four axes similar to the balanced scorecard axes, in order to take into account organizational and strategic reasons and not only financial reasons.