Cibele Biehl Bossle

O Personal Trainer e o cuidado de si: uma perspectiva de mediação profissional

Abstract: The present article proposed to discuss the “care itself” as a possibility of the professional mediation between the teacher of the Physical Education who work as personal trainer and his client. That why, was realized a bibliographic revision about the subject “care itself”, used as theoretical support the works of the Michel Foucault, next the attempt of the articulation with the thought of the authors as Deleuze, Baudrillard, Bauman, Melucci and Sant’Anna, among others.

O PERSONAL TRAINER NA PERSPECTIVA DO MARKETING

This study presents a mapping of theoretical references for the professional education of personal trainers in electronic databases. Besides revealing this subject’s low scientific production, literature also demonstrated the personal trainer’s reliance on books employing current business-world language. These findings led us to question the business/physical health discourse, specially marketing for the forming of this professional occupation. Jeremy Rifkin, Zygmunt Bauman, Paula Sibilia and Denise Sant’Anna help to understand that marketing targeted to personal trainers has as a task to reinvent, to resignify and “to repaginate” this type of service in name of survival in the competitive market of active life.

ALTERAÇÕES CURRICULARES DE UMA ESCOLA SEPTUAGENÁRIA: UM ESTUDO SOBRE AS GRADES DOS CURSOS DE FORMAÇÃO SUPERIOR EM EDUCAÇÃO FÍSICA DA ESEF/UFRGS

O artigo e oriundo de um estudo sobre os curriculos de formacao superior em Educacao Fisica da ESEF/UFRGS em 70 anos de existencia. O objetivo geral foi evidenciar elementos que mobilizaram alteracoes curriculares marcantes ao longo deste periodo. Para tanto, realizamos um mapeamento das grades curriculares de 1941 a 2010 por meio dos seguintes documentos: registros de graus, catalogos de cursos, pagina da UFRGS na internet entre outros. Atraves de analise documental destacamos seis “pontos de tensao” que se constituiram a partir de, e ao mesmo tempo mobilizaram, importantes alteracoes curriculares: 1) curriculos da ESEF e o marco regulatorio educacional 2) vinculacao das disciplinas aos diferentes departamentos; 3) separacao dos percursos curriculares de homens e mulheres; 4) proporcionalidade entre disciplinas obrigatorias e eletivas; 5) surgimento e expansao dos estagios obrigatorios; 6) fortalecimento da pesquisa na formacao inicial. Por recobrir todo o periodo analisado, e se articular mais densamente com os demais, aqui nos concentramos exclusivamente no primeiro ponto. Concluimos que a pressao exercida pelo marco regulatorio educacional sobre os cursos de formacao da ESEF/UFRGS foi mais intensa em tres grandes momentos: federalizacao da escola em 1970, mudancas curriculares de 1987 e divisao licenciatura/bacharelado em 2005.

RESENHA DO LIVRO MEMÓRIAS DE CIBELE: CAMINHOS TRILHADOS, EXPERIÊNCIAS CORPORAIS E IDENTIDADE DOCENTE

Esta resenha do livro Memorias de Cibele: caminhos trilhados, experiencias corporais e identidade docente , de autoria de Carolina Chagas Kondratiuk e Marcos Garcia Neira, editado pela Phorte em 2013, objetiva apresentar a obra destacando suas particularidades e relevância para o campo da formacao de professores e das praticas pedagogicas da Educacao Fisica Escolar.

The Personal Trainer from a Marketing Perspective

This study presents a mapping of theoretical references for the professional education of personal trainers in electronic databases. Besides revealing this subject’s low scientific production, literature also demonstrated the personal trainer’s reliance on books employing current business-world language. These findings led us to question the business/physical health discourse, specially marketing for the forming of this professional occupation. Jeremy Rifkin, Zygmunt Bauman, Paula Sibilia and Denise Sant’Anna help to understand that marketing targeted to personal trainers has as a task to reinvent, to resignify and “to repaginate” this type of service in name of survival in the competitive market of active life.

El Personal Trainer en la Perspectiva del Marketing

This study presents a mapping of theoretical references for the professional education of personal trainers in electronic databases. Besides revealing this subject’s low scientific production, literature also demonstrated the personal trainer’s reliance on books employing current business-world language. These findings led us to question the business/physical health discourse, specially marketing for the forming of this professional occupation. Jeremy Rifkin, Zygmunt Bauman, Paula Sibilia and Denise Sant’Anna help to understand that marketing targeted to personal trainers has as a task to reinvent, to resignify and “to repaginate” this type of service in name of survival in the competitive market of active life.