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Inma Rodríguez Ardura

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Publication

Featured researches published by Inma Rodríguez Ardura.

Archive | 2015

E-learning continuance: the impact of interactivity and the mediating role of imagery, presence and flow

Inma Rodríguez Ardura; Antoni Meseguer Artola

Archive | 2007

Comunicación e imagen corporativa

Jacob Östberg; María Pilar Martínez Ruiz; Francisco José Martínez López; María Rosa Llamas Alonso; Akiko Fujioka; David Conesa Fernández; Inma Rodríguez Ardura; Ana Isabel Jiménez Zarco

Archive | 2003

Les TIC i les transformacions de l'empresa catalana. Informe de recerca II

Jordi Vilaseca i Requena; Joan Torrent i Sellens; Carlos Fernando Cabañero Pisa; David Castillo Merino; Rosa Colomé Perales; Angel Díaz Chao; Pilar Ficapal Cusí; Ana Isabel Jiménez Zarco; Josep Lladós Masllorens; María Jesús Martínez Argüelles; Antoni Meseguer Artola; Dolors Plana Erta; Inma Rodríguez Ardura

Archive | 2015

Learning from customer interaction: how merchants create price-level propositions for experience goods in hybrid market environments

Antoni Meseguer Artola; Inma Rodríguez Ardura

Archive | 2014

Entrepreneurial decisions: insights into the use of support services for new business creation

Gisela Ammetller Montes; Inma Rodríguez Ardura; Josep Lladós Masllorens

Archive | 2014

Another look at 'being there' experiences in digital media: exploring connections of telepresence with mental imagery

Inma Rodríguez Ardura; Francisco José Martínez López

Archive | 2014

What leads people to keep on e-learning? An empirical analysis of users' experiences and their effects on continuance intention

Inma Rodríguez Ardura; Antoni Meseguer Artola

Archive | 2011

Internet press releases : informative or manipulative?

Encarna Guillamón Saorín; Inma Rodríguez Ardura; Francisco José Martínez López

Archive | 2010

Special issue on evolving the e-marketing mindset towards the social web model - Editorial Part 1

Francisco José Martínez López; Inma Rodríguez Ardura

Archive | 2008

The Internet as an enhancer of the consumers' empowerment - A power to be managed by online firms?

Inma Rodríguez Ardura; F. José Martínez; Antoni Meseguer Artola

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Collaboration

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Antoni Meseguer Artola

Open University of Catalonia

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Ana Isabel Jiménez Zarco

Open University of Catalonia

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Josep Lladós Masllorens

Open University of Catalonia

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Angel Díaz Chao

Open University of Catalonia

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Joan Torrent i Sellens

Open University of Catalonia

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Jordi Vilaseca i Requena

Open University of Catalonia

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Lluís Garay Tamajón

Open University of Catalonia

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Encarna Guillamón Saorín

Complutense University of Madrid

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