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Dive into the research topics where Martina E. Greiner is active.

Publication


Featured researches published by Martina E. Greiner.


Journal of Knowledge Management | 2007

A strategy for knowledge management

Martina E. Greiner; Tilo Böhmann; Helmut Krcmar

– The purpose of this paper is to study the influence of organizational environment on the selection of knowledge management strategies. The paper focuses particularly on the relationship between business and knowledge management strategy and the success of the knowledge management initiatives., – This paper is a case study researching 11 German and Swiss companies. The knowledge management initiatives were categorized by six criteria (objectives, processes, problems, content, strategy, knowledge type) and their fit with the respective business strategy of the organizational unit was evaluated., – The findings in this paper suggest a relationship between the success of knowledge management and the alignment of knowledge management and business strategy. The paper also shows that an organization whose business strategy requires process efficiency should rely primarily on a codification strategy. An organization whose business strategy requires product/process innovation should rely primarily on a personalization strategy. The most successful knowledge management projects were driven by a strong business need and with the goal to add value to the organizational unit operations., – The paper shows there are limitations due to the qualitative nature of the research: logical rather than statistical conclusions, small sample size, and subjectivity of interpretations., – The paper sees that a manager should be aware of the objectives and business processes of the organizational unit and chooses the knowledge management strategy and objective in accordance to the business strategy and objective., – The paper enhances understanding about the influence of organizational environment factors on the success of knowledge management initiatives.


Communications of The ACM | 2008

The business of open source

Richard T. Watson; Marie-Claude Boudreau; Paul T. York; Martina E. Greiner; Donald E. Wynn

Tracking the changing competitive conditions of the software industry.


Communications of The Ais | 2006

A Research Agenda for Studying Open Source I: A Multi-Level Framework

Fred Niederman; Ashley Davis; Martina E. Greiner; Donald E. Wynn; Paul T. York


Journal of International Management | 2005

Governance and global communities

Richard T. Watson; Marie-Claude Boudreau; Martina E. Greiner; Donald E. Wynn; Paul T. York; Rusen Gul


The Journal of information and systems in education | 2008

Opening the Classroom.

Richard T. Watson; Marie-Claude Boudreau; Paul T. York; Martina E. Greiner; Donald E. Wynn


Communications of The Ais | 2006

Research Agenda for Studying Open Source II: View Through the Lens of Referent Discipline Theories

Fred Niederman; Ashley Davis; Martina E. Greiner; Donald E. Wynn; Paul T. York


Communications of The Ais | 2011

Prosper—The eBay for Money in Lending 2.0

Hui Wang; Martina E. Greiner


americas conference on information systems | 2007

Building Consumer-to-Consumer Trust in e-Finance Marketplaces

Martina E. Greiner; Hui Wang


european conference on information systems | 2007

The Benefits of Transaction Cost Economics: The Beginning of a New Direction

Marie-Claude Boudreau; Richard T. Watson; Adela J. Chen; Martina E. Greiner; Peter Sclavos


americas conference on information systems | 2008

Understanding Music Sharing Behavior in China: Development of an Instrument

Donald L. Amoroso; Pamila Dembla; Hui Wang; Martina E. Greiner; Pengpeng Liu

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Hui Wang

University of Georgia

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Rusen Gul

University of Georgia

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Adela J. Chen

Terry College of Business

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Donald L. Amoroso

Auburn University at Montgomery

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