Riccardo Bonazzi

Privacy-friendly business models for location-based mobile

This paper presents a theoretical model to analyze the privacy issues involved in business models for location-based mobile services. We report the results of an exploratory field experiment in Switzerland that assessed the factors driving the net payoff to users of mobile businesses. We found that (1) the personal data disclosed by users has a negative effect on user payoff; (2) the amount of personalization available has a direct and positive effect, as well as a moderating effect, on user payoff; and (3) the amount of control over a users personal data has a direct and positive effect, as well as a moderating effect, on user payoff. The results suggest that privacy protection could be the main value proposition in the B2C mobile market. From our theoretical model, we derive a set of guidelines to design a privacy-friendly business model pattern for thirdparty services. We discuss four examples to show how the mobile platform can play a key role in the implementation of these new business models.

IT Governance, Risk & Compliance (GRC) Status Quo and Integration: An Explorative Industry Case Study

The integration of governance, risk, and compliance (GRC) activities has gained importance over the last years. This paper presents an analysis of the GRC integration efforts in information technology departments of three large enterprises. Action design research is used to organize the research in order to assess IT GRC activities based on a model with five dimensions. By means of semi-structured interviews key findings concerning the status quo of the three IT GRC disciplines, their integration and their relation to GRC on the corporate level are identified and rated. Five key findings explain the main commonalities and differences observed.

Business model considerations for privacy protection in a mobile location based context

In this paper we discuss the main privacy issues around mobile business models and we envision new solutions having privacy protection as a main value proposition. We construct a framework to help analyze the situation and assume that a third party is necessary to warrant transactions between mobile users and m-commerce providers. We then use the business model canvas to describe a generic business model pattern for privacy third party services. This pattern is then illustrated in two different variations of a privacy business model, which we call privacy broker and privacy management software. We conclude by giving examples for each business model and by suggesting further directions of investigation.

Analysis of Serious Games Implementation for Project Management Courses

Previous researches in pedagogy and project management have already underlined the positive contribution of serious games on project management courses. However, the empirical outcome of their studies has not been translated yet into functional and technical specifications for “serious games” designers. Our study aims at obtaining a set of technical and functional design guidelines for serious game scenario editors to be used in large classes of project management students. We have conceived a framework to assess the influence of different serious games components over student’s perceived acquired competency. Such frameworks will allow us to develop a software module for reflective learning, which is meant to extend theory of serious games design.

Healthy Lottery: An Economically Viable Mobile System to Increase Compliance of Individuals with Diabetes

This article shows the preliminary results of an ongoing study to develop an economically sustainable system, which financially rewards individuals with diabetes. Previous studies have already shown that monetary incentives appear to be the strongest motivator for older individuals with type II diabetes. Nonetheless, design criteria for a mobile service are not well established and there is no study available to assess the viability of a system that rewards individuals for self-management. Therefore, in this paper we explore a design theory, which describes a new mobile service that integrates data from other smartphone applications to assess therapeutic compliance. Our software includes a self-supported lottery in a business model, which allows patients with effective selfmanagement to be rewarded without any deficit. Our prototype is based on a social business model, which aims at improving patients’ health and that can be described as ”healthy” for them.

The Hitchhiker's Guide to the Galaxy of Dynamic Ridesharing

Dynamic ridesharing is a form of carpooling that allows anyone in a city to hitchhike a ride on short notice. Firms like Lyft and Uber have location-based applications for smartphones that are said to revolutionize this sector of transportation. Nonetheless, this mobile service is still in its infancy and there is a constellation of alternative solutions, with no reliable way to benchmark their diffusion across cities. We propose a method that treats dynamic ridesharing like a virus and (1) collects data from Google trends, as if it were a flu, (2) monitors its viral diffusion by implementing an epidemiological model, (3) infers strategic choices of a firm and represents them on a business model canvas. Our data analysis illustrates that (a) the Susceptible-Infected-Susceptible model performs better than the traditional S-shaped curve, and (b) our method allows us to estimate the evolution of new users and dropped users in every city.

Solar System. A New Way to Model Online Communities for Open Innovation

Online communities are becoming an important way to support innovation through an open approach. Knowledge shared in online communities can be explored and exploited through adequate absorptive capacities. The chapter explores which factors allow an assessment of a firm’s absorptive capacity to exploit an online community as a source of innovation.

The Grey Box: How Understanding the Functioning of a Mobile Device Affects the Success of a Mobile Service

Mobile devices such as smartphones are becoming an important point of access for a large number of services. Accordingly the interaction between the device and the mobile user is changing towards a mutual adaptation. In this paper we present a set of empirical results to support our claim that an interdisciplinary framework is required to build mobile interfaces that increase mobile user perceived added value. The main contribution of this paper lays in its adaptation of technology adoption models towards mobile devices to derive a set of design guidelines and its test design to derive relevant outcomes.

Respecting the Deal: Economically Sustainable Management of Open Innovation Among Co-Opeting Companies

Platforms like eBay allow product seekers and providers to meet and exchange goods. On eBay, consumers can return a product if it does not correspond to expectations; eBay is the third-party firm in charge of assuring that the agreement among seekers and providers will be respected. Who provides the same service for what concerns open innovation, where specifications might not be fully defined? This paper describes the business model of an organizational structure to support the elicitation and respect of agreements among agents, who have conflicting interests but that gain from cooperating together. Extending previous studies, the business model takes into account the economic dimensions concerning the needs of knowledge share and mutual control to allow a third-party to sustainably reinforce trust among untrusted partners and to lower their overall relational risk.

The Man behind the Curtain: Exploring the Role of IS Strategic Consultant

Most organizations encounter business-IT alignment problems because they fail to properly understand how well an enterprise software package aligns with or fits their needs. Strategic consultants make a profit by reducing such external manifestations of the differences between the organization’s needs and the system’s capabilities. Therefore it appears relevant to understand how consultants behave.