Robert Schnuerch

Some See It, Some Don't: Exploring the Relation between Inattentional Blindness and Personality Factors

Human awareness is highly limited, which is vividly demonstrated by the phenomenon that unexpected objects go unnoticed when attention is focused elsewhere (inattentional blindness). Typically, some people fail to notice unexpected objects while others detect them instantaneously. Whether this pattern reflects stable individual differences is unclear to date. In particular, hardly anything is known about the influence of personality on the likelihood of inattentional blindness. To fill this empirical gap, we examined the role of multiple personality factors, namely the Big Five, BIS/BAS, absorption, achievement motivation, and schizotypy, in these failures of awareness. In a large-scale sample (N = 554), susceptibility to inattentional blindness was associated with a low level of openness to experience and marginally with a low level of achievement motivation. However, in a multiple regression analysis, only openness emerged as an independent, negative predictor. This suggests that the general tendency to be open to experience extends to the domain of perception. Our results complement earlier work on the possible link between inattentional blindness and personality by demonstrating, for the first time, that failures to consciously perceive unexpected objects reflect individual differences on a fundamental dimension of personality.

From positivity to negativity bias: Ambiguity affects the neurophysiological signatures of feedback processing

Previous studies on the neurophysiological underpinnings of feedback processing almost exclusively used low-ambiguity feedback, which does not fully address the diversity of situations in everyday life. We therefore used a pseudo trial-and-error learning task to investigate ERPs of low- versus high-ambiguity feedback. Twenty-eight participants tried to deduce the rule governing visual feedback to their button presses in response to visual stimuli. In the blocked condition, the same two feedback words were presented across several consecutive trials, whereas in the random condition feedback was randomly drawn on each trial from sets of five positive and five negative words. The feedback-related negativity (FRN-D), a frontocentral ERP difference between negative and positive feedback, was significantly larger in the blocked condition, whereas the centroparietal late positive complex indicating controlled attention was enhanced for negative feedback irrespective of condition. Moreover, FRN-D in the blocked condition was due to increased reward positivity (Rew-P) for positive feedback, rather than increased (raw) FRN for negative feedback. Our findings strongly support recent lines of evidence that the FRN-D, one of the most widely studied signatures of reinforcement learning in the human brain, critically depends on feedback discriminability and is primarily driven by the Rew-P. A novel finding concerned larger frontocentral P2 for negative feedback in the random but not the blocked condition. Although Rew-P points to a positivity bias in feedback processing under conditions of low feedback ambiguity, P2 suggests a specific adaptation of information processing in case of highly ambiguous feedback, involving an early negativity bias. Generalizability of the P2 findings was demonstrated in a second experiment using explicit valence categorization of highly emotional positive and negative adjectives.

Neural sensitivity to social deviance predicts attentive processing of peer-group judgment

The detection of one’s deviance from social norms is an essential mechanism of individual adjustment to group behavior and, thus, for the perpetuation of norms within groups. It has been suggested that error signals in mediofrontal cortex provide the neural basis of such deviance detection, which contributes to later adjustment to the norm. In the present study, we used event-related potentials (ERPs) to demonstrate that, across participants, the strength of mediofrontal brain correlates of the detection of deviance from a peer group’s norms was negatively related to attentive processing of the same group’s judgments in a later task. We propose that an individual’s perception of social deviance might bias basic cognitive processing during further interaction with the group. Strongly perceiving disagreement with a group could cause an individual to avoid or inhibit this group’s judgments.

Does semantic preactivation reduce inattentional blindness

We are susceptible to failures of awareness if a stimulus occurs unexpectedly and our attention is focused elsewhere. Such inattentional blindness is modulated by various parameters, including stimulus attributes, the observer’s cognitive resources, and the observer’s attentional set regarding the primary task. In three behavioral experiments with a total of 360 participants, we investigated whether mere semantic preactivation of the color of an unexpected object can reduce inattentional blindness. Neither explicitly mentioning the color several times before the occurrence of the unexpected stimulus nor priming the color more implicitly via color-related concepts could significantly reduce the susceptibility to inattentional blindness. Even putting the specific color concept in the main focus of the primary task did not lead to reduced inattentional blindness. Thus, we have shown that the failure to consciously perceive unexpected objects was not moderated by semantic preactivation of the objects’ most prominent feature: its color. We suggest that this finding reflects the rather general principle that preactivations that are not motivationally relevant for one’s current selection goals do not suffice to make an unexpected object overcome the threshold of awareness.

Assessing and correcting for regression toward the mean in deviance-induced social conformity.

Our understanding of the mechanisms underlying social conformity has recently advanced due to the employment of neuroscience methodology and novel experimental approaches. Most prominently, several studies have demonstrated the role of neural reinforcement-learning processes in conformal adjustments using a specifically designed and frequently replicated paradigm. Only very recently, the validity of the critical behavioral effect in this very paradigm was seriously questioned, as it invites the unwanted contribution of regression toward the mean. Using a straightforward control-group design, we corroborate this recent finding and demonstrate the involvement of statistical distortions. Additionally, however, we provide conclusive evidence that the paradigm nevertheless captures behavioral effects that can only be attributed to social influence. Finally, we present a mathematical approach that allows to isolate and quantify the paradigm’s true conformity effect both at the group level and for each individual participant. These data as well as relevant theoretical considerations suggest that the groundbreaking findings regarding the brain mechanisms of social conformity that were obtained with this recently criticized paradigm were indeed valid. Moreover, we support earlier suggestions that distorted behavioral effects can be rectified by means of appropriate correction procedures.

The winner takes it all: Event-related brain potentials reveal enhanced motivated attention toward athletes’ nonverbal signals of leading

ABSTRACT Observers of sports can reliably estimate who is leading or trailing based on nonverbal cues. Most likely, this is due to an adaptive mechanism of detecting motivationally relevant signals such as high status, superiority, and dominance. We reasoned that the relevance of leading athletes should lead to a sustained attentional prioritization. To test this idea, we recorded electroencephalography while 45 participants saw brief stills of athletes and estimated whether they were leading or trailing. Based on these recordings, we assessed event-related potentials and focused on the late positive complex (LPC), a well-established signature of controlled attention to motivationally relevant visual stimuli. Confirming our expectation, we found that LPC amplitude was significantly enhanced for leading as compared to trailing athletes. Moreover, this modulation was significantly related to behavioral performance on the score-estimation task. The present data suggest that subtle cues related to athletic supremacy are reliably differentiated in the human brain, involving a strong attentional orienting toward leading athletes. This mechanism might be part of an adaptive cognitive strategy that guides human social behavior.

Weak encoding of faces predicts socially influenced judgments of facial attractiveness

Conforming to the majority can be seen as a heuristic type of judgment, as it allows the individual to easily choose the most accurate or most socially acceptable type of behavior. People who process the currently to-be-judged items in a superficial, heuristic way should tend to conform to group judgment more than people processing these items in a systematic and elaborate way. We investigated this hypothesis using electroencephalography (EEG), analyzing whether the strength of neural encoding of faces was related to the tendency to adopt a group’s evaluative judgments regarding these faces. As expected, we found that the amplitude of the N170, a specific neural correlate of face encoding, was inversely related to conformity across participants: The weaker the faces were encoded, the more the majority response regarding the faces’ attractiveness was adopted instead of relying on the actual qualities of the faces. Applying neurophysiological methodology, we thus provide support for previous claims, based on behavioral data and theorizing, that social conformity is a heuristic type of judgment. We propose that weak encoding of judgment-relevant information is a typical, possibly even necessary, precursor of socially adjusted judgments, irrespective of one’s current motivational goal (i.e., to be accurate or accepted).

Social proof in the human brain: Electrophysiological signatures of agreement and disagreement with the majority.

Perceiving ones deviance from the majority usually instigates conformal adjustments of ones own behavior to that of the group. Using ERPs, we investigated the mechanisms by which agreeing and disagreeing with the majority are differentially represented in the human brain and affect subsequent cognitive processing. Replicating previous findings obtained in a slightly different paradigm, we found that learning about ones disagreement with the majority, as compared to learning about ones agreement with the majority, elicited a mediofrontal feedback negativity. Moreover, an enhanced posterior late positive complex was observed during the processing of agreement as compared to disagreement. Finally, when the to-be-judged faces were viewed for a second time, a stronger posterior P2 was observed for faces on whose judgment one had previously agreed with the majority than for those on which one had disagreed. We thus demonstrate that the brain places particular emphasis on the encoding of the rewarding experience of finding strong social proof for ones judgments. Likewise, having experienced agreement on the judgment of a certain item affects even the later reanalysis of this very item, as previous agreement increases early attention, as reflected in the P2. These findings corroborate and extend previous results and theories on the neurocognitive principles of social influence.

Independent effects of temporal expectation and stimulus intensity in audition

Temporal orienting—that is, selective attention to instants in time—has been shown to modulate performance in terms of faster responses in a variety of paradigms. Electrophysiological recordings have shown that temporal orienting modulates neural processing at early, probably perceptual, and late, probably decision- or response-related, stages. Recently, it was shown that the effect of temporal orienting on early auditory brain potentials is independent of the effect of the physical sound feature intensity. This indicates that temporal orienting might not affect stimulus processing by increasing the sensory gain of attended stimuli. In the present study, we investigated whether the independence of temporal-orienting and sound-intensity effects could be replicated behaviorally. Sequences were presented that were either rhythmic, most likely creating temporal expectations, or arrhythmic, presumably not creating such expectations. As hypothesized, the main effects of temporal expectation and sound intensity on reaction times were independent (Experiment 1). The exact pattern of results was replicated with a slightly altered paradigm (Experiment 2) and with a different kind of task (Experiment 3). In sum, these results corroborate the notion that the effect of temporal orienting might not rely on the same processes as the effect of sound intensity does.

Motivated malleability: Frontal cortical asymmetry predicts the susceptibility to social influence

ABSTRACT Humans, just as many other animals, regulate their behavior in terms of approaching stimuli associated with pleasure and avoiding stimuli linked to harm. A person’s current and chronic motivational direction – that is, approach versus avoidance orientation – is reliably reflected in the asymmetry of frontal cortical low-frequency oscillations. Using resting electroencephalography (EEG), we show that frontal asymmetry is predictive of the tendency to yield to social influence: Stronger right- than left-side frontolateral activation during a resting-state session prior to the experiment was robustly associated with a stronger inclination to adopt a peer group’s judgments during perceptual decision-making (Study 1). We posit that this reflects the role of a person’s chronic avoidance orientation in socially adjusted behavior. This claim was strongly supported by additional survey investigations (Studies 2a, 2b, 2c), all of which consistently revealed that trait avoidance was positively linked to the susceptibility to social influence. The present contribution thus stresses the relevance of chronic avoidance orientation in social conformity, refining (yet not contradicting) the longstanding view that socially influenced behavior is motivated by approach-related goals. Moreover, our findings valuably underscore and extend our knowledge on the association between frontal cortical asymmetry and a variety of psychological variables.