Shaheen Borna

The ethics of lottery advertising: Issues and evidence

After a discussion of the evolution and criticisms of state run lotteries, this article examines the ethics of lottery advertising. A discussion of the appeals used by lottery advertisers is followed by evidence concerning the impact of expected value information on lottery purchase intentions. Findings point toward less emphasis on the lottery as a solution to financial and job problems and more emphasis on information about the actual value of a lottery bet. Using accepted standards from the marketing literature, lottery advertising is found to be deceptive.

Genetic information: consumers' right to privacy versus insurance companies' right to know: a public opinion survey.

In this paper we present arguments for and against the disclosure of genetic information to the insurance companies. One of the main issues which emerges from these arguments is the question of who should be responsible for the health insurance costs of the individuals who are most likely to be affected by the disclosure of genetic information. The results of a resident opinion survey related to the above question are presented and public policy alternatives related to the survey findings are discussed at the end of this paper.

The Ethics and Efficacy of Selling National Citizenship

The inevitable global marketplace creates a need for freer movement of labor. The question is not whether this movement will occur but how it will be implemented. This paper discusses the idea of selling citizenship rights as an alternative approach for allocating immigration and permanent residency. First presented is the rationale for using the market approach to selling citizenship. Next the political, country image, economic, and ethical implementation issues of the proposal are discussed. And last, selling citizenship is discussed in terms of ethical theory and frameworks.

The Ethics of Refund Anticipation Loan Consumer Information: An Exploratory Study

No abstract available.

The effects of obesity, gender and specialty on perceptions of physicians’ social influence

This research examines the effects of obesity, gender, and specialty on the social influence of physicians. Recent research in other areas of social science indicates that the effects of gender are declining, but the effects of the obesity physical appearance dimension linger. For physicians, just the opposite seems to be the case. More significant gender effects than obesity effects were found. Some specialties also interact with gender and obesity. Moreover, the research describes an innovative use of morphing to manipulate and isolate the obesity stimulus.

Beyond Prestige Pricing: Coverage of Counter-Intuitive Demand in Marketing Education

This article offers suggestions to expand the coverage of pricing in marketing education and marketing texts. Using the Marketing Education Review article by Kumcu and McClure (2003) as a starting point, the authors: 1) describe other counter-intuitive price/quantity situations including whether anomalies are demand curve shifts or positively sloped demand curves; 2) provide examples of products exhibiting these characteristics; 3) identify implications for marketing strategy and tactics; and 4) make suggestions for how price anomalies should be covered and distinguished in marketing textbooks.

Morality and Marketing Human Organs

Recent break-throughs in surgery and the discovery of an effective immunosupressive drug called cyclosporin, have brought a Renaissance in organ transplants. These medical advances have also heightened concern over the already critical shortage of body organs. Several alternatives have been suggested which may help alleviate the organ shortage. One such alternative is to allow commerce in human organs. This article discusses the morality of commercialization of human organs within the framework of several ethical theories.

Considering Privacy as a Public Good and Its Policy Ramifications for Business Organizations

The main objective of this study is to discuss the ramifications of considering privacy as a public good for business organizations. Using an extensive literature review, an attempt to achieve this objective is made by trying to answer the following questions: (1) What are the historical and philosophical roots of privacy? (2) How is the concept of privacy defined and what are the controversies surrounding different definitions of privacy? (3) Does an individual have a right to privacy? (4) If the answer to question three is in affirmative, what are the philosophical and legal foundations of that right? (5) How can an individuals privacy be invaded? (6) Is privacy right an individual right or does it have a societal value? (7) What are the reasons for considering privacy as a public good? Finally, the article offers prescriptive insights for organizations to successfully obtain information from consumer while respecting their privacy.

Illegal products and the question of consumer redress

Despite the enormous size of the illicit market in the United States, there is a paucity of research concerning the rights of consumers of illegal products. In this article it is argued that the illicit nature of a transaction should not deny consumers the right to safety and redress. Recognition of these rights is not only in line with the public policy goal, i.e., protecting public interests, but it can also serve as a deterrent factor for the sales of illegal products.

Dogmatism and Online Consumption: Examining the Moderating Role of Trust and Value of Exchange Outcome

Internet use in the market place has become increasingly ubiquitous in the last decade. With increasingly more companies and individuals using Internet for consumption of products and services (Reisenwitz and Cutler 2001), the online consumption is expected to continue to grow to