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Featured researches published by Tsipi Heart.


Journal of Global Information Management | 2006

On the Need to Include National Culture as a Central Issue in E-Commerce Trust Beliefs

David Gefen; Tsipi Heart

Trust and trust beliefs (trustworthiness) are key to e-commerce success but depend, to a large extent, on culture. With e-commerce being an international phenomenon, understanding the cross-cultural aspects of trust creation is therefore arguably required although mostly ignored by current research which deals almost exclusively with the U.S. This exploratory study examines whether definitions of trust beliefs as conceptualized and verified in the U.S. apply in Israel which differs markedly in individualism, uncertainty avoidance, and power distance. The data, cross-validating the scale of trust and its antecedents in both cultures, generally support the proposition that trust beliefs apply across cultures, and may be a relatively unvarying aspect of e-commerce. However, as expected, the effects of predictability and familiarity on trust beliefs may differ across national cultures. Implications about the need to include national culture in the research on trust, in general, and in e-commerce in particular, are discussed.


ACM Sigmis Database | 2010

Who is out there?: exploring the effects of trust and perceived risk on saas adoption intentions

Tsipi Heart

Software as a Service (SaaS) is a relatively new organizational application sourcing alternative, offering organizations the option to access applications--via the Internet--that are remotely hosted on offsite servers instead of installing equivalent applications in-house, thus presumably saving costs. Although SaaS has been offered since the late 1990s, so far it has not become a dominant sourcing alternative for organizational core applications, in spite of the fact that most leading IT companies now offer remotely-hosted organization-wide applications. This study conceptualized and empirically tested a model of the effects of the perceived risk of SaaS and trust in the SaaS vendor community on the organizational intention to adopt SaaS at this early stage of the SaaS market. Three novel, risk-related constructs were developed: perceived risk of SaaS, perceived risk of systems unavailability, and perceived risk of data insecurity. Likewise, three new trust-related constructs were also conceived: trust in the SaaS vendor community, perceived capabilities and perceived reputation of the SaaS vendor community. An empirical test of the model demonstrated the negative effect of perceived risk and the positive effects of trust in, and the reputation of, the SaaS vendor community, on the intention to adopt SaaS. Trust in the SaaS vendor community was also found to strongly affect all three risk concepts.


Information Technology & Tourism | 2001

Information technology in the hospitality industry: the Israeli scene and beyond.

Tsipi Heart; Nava Pliskin; Edna Schechtman; Arie Reichel

IP: 188.72.126.40 On: Sun, 27 Nov 2016 16:46:29 Article(s) and/or figure(s) cannot be used for resale. Please use proper citation format when citing this article including the DOI, publisher reference, volume number and page location. Information Technology & Tourism, Vol. 4 pp. 41–64 1098-3058/01


Infor | 2002

Business-To-Business Ecommerce Of Information Systems: Two Cases Of Asp-To-Sme Erental

Tsipi Heart; Nava Pliskin

20.00 + .00 Printed in the USA. All rights reserved. Copyright


Journal of Systems and Information Technology | 2009

Bottom‐up or top‐down?: A comparative analysis of electronic health record diffusion in Ireland and Israel

Tsipi Heart; Philip O'Reilly; David Sammon; John O'Donoghue

Abstract Enterprises today can “eRent” Information Systems (ISs), through the Internet, from Application Service Providers (ASPs). This emerging IS “eRental” concept is a special case of Business-to-Business eCommerce, where the product is an IS application and the business units engaged in commerce are an enterprise and an ASP. For small or medium-sized enterprises (SMEs), IS eRental might be an appealing solution to complex and costly IT acquisition and implementation. It is yet too early to assess what the future holds for ASP and how far-reaching ASP implications could be for IS delivery and management in the future economy. It is possible however, to focus on and learn from ASP case studies. This paper briefly describes Net-POS and Silverbyte, two Israeli software vendors for the hospitality industry whose members, mostly SMEs, confront with great difficulty the high cost of owning, maintaining, and managing the state-of-the-art IS infrastructure required in the Internet era. These vendors have recently entered the ASP arena by adding an IS eRental option to their for-sale IS offerings. The case studies are followed by a discussion of the new ASP concept as well as of possible directions for research on ASP-to-SME eRental.


International Workshop on Global Sourcing of Information Technology and Business Processes | 2010

Software-as-a-Service Vendors: Are They Ready to Successfully Deliver?

Tsipi Heart; Noa Shamir Tsur; Nava Pliskin

Purpose – The limited success of electronic health records (EHRs) implementation in the healthcare services in general, and a national EHR in particular, requires better understand and documentation of the current drivers and inhibitors of EHR adoption, together with a definition of a national EHR. This paper aims to address these issues.Design/methodology/approach – Factors affecting EHR adoptions are elicited from extant literature and the stakeholder/actor framework is used as the theoretical framework. The multiple case study approach is used as the research method, and data are collected in Ireland and Israel by interviews and analysed using text coding methods.Findings – Factors elicited in the literature are generally corroborated, yet the salient factor on the localized perspective appears to be the degree of centralization of the healthcare services; while different factors affect the national perspective. In summary, it seems that Israel is more ready for national EHR implementation than Ireland...


Journal of Cases on Information Technology | 2006

The First ERP Upgrade Project at DSW: Lessons Learned From Disillusion With Simplicity Expectations

Marta Zarotsky; Nava Pliskin; Tsipi Heart

Software as a service (SaaS) is a software sourcing option that allows organizations to remotely access enterprise applications, without having to install the application in-house. In this work we study vendors’ readiness to deliver SaaS, a topic scarcely studied before. The innovation classification (evolutionary vs. revolutionary) and a new, Seven Fundamental Organizational Capabilities (FOCs) Model, are used as the theoretical frameworks. The Seven FOCs model suggests generic yet comprehensive set of capabilities that are required for organizational success: 1) sensing the stakeholders, 2) sensing the business environment, 3) sensing the knowledge environment, 4) process control, 5) process improvement, 6) new process development, and 7) appropriate resolution.


Medical Decision Making | 2011

Electronic Notifications about Drug Substitutes Can Change Physician Prescription Habits A Cross-Sectional Observational Study

Allon Zuker; Tsipi Heart; Yisrael Parmet; Nava Pliskin; Joseph S. Pliskin

While abundant research deals with risks of ERP implementation, only a handful deal with ERP upgrades. This case study describes the first ERP upgrade project at the Dead Sea Works (DSW) chemical company. Whereas DSW succeeded in completing the initial ERP implementation project within budget and six months ahead of schedule, the first ERP upgrade project was fraught with difficulties in project planning, schedule control, cost containment, risk assessment, and employee involvement. Based on this case analysis, it is possible to conclude that the first ERP upgrade project at DSW was much more complicated than originally expected.


computational intelligence | 2010

Developing the Basic Verification Action (BVA) Structure Towards Test Oracle Automation

Dani Almog; Tsipi Heart

Background: A health maintenance organization (HMO) provides physicians with electronic notifications regarding HMO-recommended drug substitutes. Objective: Investigating factors affecting physicians’ compliance and evaluating associated cost savings. Design: A cross-sectional observational study of all physicians in the HMO’s clinics from June 2005 to February 2006. Setting: Recording physician ID, initial drug choice, final drug choice, elapsed time between initial and final choices, and pharmacological details. Participants: Out of 2120 physicians, 647 physicians met the inclusion criteria. They prescribed 1.21 million prescriptions. Intervention: Transparently recording physicians’ response to HMO-recommended drug substitutes within a drug-prescription sub-system of an electronic medical record. Measurements: Compliance pattern, factors affecting compliance, and cost savings associated with compliance. Results: Thirty percent of prescriptions did not comply with substitute recommendations. Compliance was most strongly affected by the substitute type, whether generic or therapeutic. Physician workload and age were found second and third in effect magnitude. Compliance was found to be non-automatic, selective and deliberate, suggesting that maintaining quality of care guides physicians in the prescription process. At least 4% of costs for prescribed drugs were saved as a result of compliance with substitute recommendations. Conclusions: Physicians selectively complied with electronic recommendations to substitute less costly for more costly drugs. Compliance was neither automatic nor thoughtless and entailed cost containment with possibly marginal compromise on quality of care or none at all, as compliance mostly involved substituting generic for patent drugs. We strongly feel that the results can be generalized to other HMOs as well.


International Journal of Electronic Business | 2007

Remote application services as means for aligning business and IT

Tsipi Heart; Nava Pliskin; Kathleen Foley Curley

This paper proposes the Basic Verification Action (BVA) structure to verify outcomes produced during and at the end of test cases execution. BVA items are determined, stored and maintained as external entities to the actual test cases, forming a metadata repository comprised of a combination of technical and business knowledge of the software application. When applied to the final outcomes of the test case, the verification items actually represent the test oracle. Although the proposed model may not address all types of test oracles, it is posited that there is a significant number of cases where it is applicable. In these cases, applying the proposed mechanism can lead to more efficient testing, eventually driving test oracle automation. Benefits and shortcomings of using BVAs are discussed.

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Nava Pliskin

Ben-Gurion University of the Negev

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Joseph S. Pliskin

Ben-Gurion University of the Negev

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Dani Almog

Ben-Gurion University of the Negev

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Hanan Maoz

Ben-Gurion University of the Negev

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Shira Assis-Hassid

Ben-Gurion University of the Negev

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Shiri Assis-Hassid

Ben-Gurion University of the Negev

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Yisrael Parmet

Ben-Gurion University of the Negev

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