Tyler B. Mark

New Market Opportunities and Consumer Heterogeneity in the U.S. Organic Food Market

This paper investigates what factors and characteristics of organic consumers affect annual organic food expenditure by using Nielsen’s consumer panel dataset from 2010 to 2014. To be specific, this paper explores new marketing opportunities by investigating organic consumer heterogeneity in different household income levels by utilizing the multilevel model. Findings in this study will contribute to the previous and existing literature in three-folds. First, we find that the organic consumers are more heterogeneous in the high-level of income groups (approximately above

The price relationship between organic and non-organic vegetables in the U.S.: evidence from Nielsen scanner data

60,000), as well as the low-income households between

Feedstock Crop Production Costs and Biofuel Feedstock Input Costs Associated with the Production of Energy Cane and Sweet Sorghum in the Southeastern USA

35,000 and

Do Superfund Sites Affect Local Property Values? Evidence from a Spatial Hedonic Approach

45,000. This finding demonstrates that the income levels above

Linkage between direct marketing and farm income: a double‐hurdle approach

60,000 and around

Densification of biomass using a pilot scale flat ring roller pellet mill

40,000 have potential market segmentation. Second, we find that that annual organic expenditure is positively associated with consumers who consecutively repurchase organic food products compared to irregular organic consumers, supporting a different level of satisfaction. Third, we find that USDA organic labeling has a positive effect on annual organic expenditure compared to the organic labeling certified by private companies, implying the importance of credibility for the organic labeling.This paper investigates what factors and characteristics of organic consumers affect annual organic food expenditure by using Nielsen’s consumer panel dataset from 2010 to 2014. To be specific, this paper explores new marketing opportunities by investigating organic consumer heterogeneity in different household income levels by utilizing the multilevel model. Findings in this study will contribute to the previous and existing literature in three-folds. First, we find that the organic consumers are more heterogeneous in the high-level of income groups (approximately above

Farm-Scale Cost of Producing Perennial Energy Cane as a Biofuel Feedstock

60,000), as well as the low-income households between

Energy Cane Usage for Cellulosic Ethanol: Estimation of Feedstock Costs

35,000 and

A Comparison of Pricing Strategies for Cellulosic Ethanol Processors: A Simulation Approach

45,000. This finding demonstrates that the income levels above

Computerized Technology Adoption Among Farms in the U.S. Dairy Industry

60,000 and around