Wagner Junior Ladeira

Drug prescription practices in Brazil: a structural equation model

Purpose – The papers aim is to analyze the functional relationships between factors related to the prescription of medical drugs in Brazil.Design/methodology/approach – A survey was conducted among 232 medical doctors in Brazil. Data were collected using a structured questionnaire. Five hypotheses on the factors impacting drug prescription were proposed, and the constructs were validated using a set of techniques pertaining to the calculation of structural equations.Findings – The process of medical drug prescription in Brazil is positively correlated with all the presented constructs. However, the study found that the five proposed hypotheses demonstrated varying degrees of positive effect levels, ranging from strong to weak. Particularly, factors such as the characteristics of the drug and information available on a drug have the weakest effect, while the cost‐benefit ratio of a drug has a moderate effect. The drugs brand and its related advertising have the strongest effect.Practical implications – T...

Student satisfaction in higher education: a meta-analytic study

ABSTRACT This paper discusses the results of a meta-analysis performed to identify key antecedent and consequent constructs of satisfaction in higher education. We offer an integrated model to achieve a better understanding of satisfaction in the context of higher education. To accomplish this objective, we identified 83 studies that were valid and relevant to the research objective of the current study, generating a total of 469 observations. We identified studies published from 1986 to 2016 and analyzed six antecedent dimensions (perceived value of educational services, resources provided to the student, service quality perception, marketing orientation, identity of the higher education institution, university environment) and one consequent dimension related to satisfaction. The 7 dimensions exhibited a total of 51 relationships. We believe that the originality of the findings clearly contributes to future academic research in higher education.

A Meta-Analysis of the Antecedents and Consequences of Satisfaction in Tourism and Hospitality

The authors conducted a meta-analysis aggregating empirical findings on satisfaction in the tourism and hospitality literature. This article features this meta-analysis (k of conditions = 125; o of conditions = 292, and N = 82,913) of empirical studies and aims to identify the related dimensions of satisfaction in tourism and hospitality by evaluating its primary antecedents and consequences. The findings indicated that satisfaction correlated with both antecedents (quality, destination image, environment, perceived value, hedonic value, utility value, and monetary value) and consequences (purchase intention, loyalty, trust, and word-of-mouth). In addition, possible moderators of the relationship between the constructs of antecedents and consequences of satisfaction (sample type, application of research, and sample size) have also been examined. After discussing these findings, the authors concluded with a discussion of the implications for practice and further research.

A meta-analysis of satisfaction in the banking sector

Purpose n n n n nThe purpose of this paper is to present a systematic framework with a meta-analytical approach to distinguish various types of antecedents and consequences of satisfaction in the banking sector. n n n n nDesign/methodology/approach n n n n nThe authors conducted searches in 13 databases and analysed 811 relationships in 210 articles. For the quantitative data analysis, the authors used the coefficient of correlation r as a metric variable to measure the effect size of the studied scope variables. n n n n nFindings n n n n nThe findings of this meta-analysis demonstrated ten dimensions that directly influence satisfaction in the banking sector: a bank’s atmosphere, special treatment and relational benefits, timesaving features, the dimensions and determinants of service quality, customers’ overall perceptions of service quality, end-user computing, service recovery, external factors, strategic orientation and behavioural outcomes. These ten dimensions were derived from 55 variables. n n n n nResearch limitations/implications n n n n nThis meta-analysis reviewed relationships found worldwide in the literature, expanding and improving the current knowledge. It identified ways that research on satisfaction in the banking sector is lacking and presents suggestions for the elaboration of new studies to allow future researchers to better define their agendas. n n n n nPractical implications n n n n nThe results show that managers should care about satisfaction because it results from the consumer’s banking experience. The ten dimensions affect satisfaction to differing degrees. n n n n nOriginality/value n n n n nThis research tested the impact of the antecedents and consequences of satisfaction in the banking sector and presented important results through this meta-analytical review. This meta-analysis contributes to the marketing literature, with a set of empirical generalizations, including relationship coefficients and calculated fail-safe numbers.

Apps for mobile banking and customer satisfaction: a cross-cultural study

Purpose n n n n nBy specifically focussing on the use of mobile banking apps, the purpose of this paper is to examine how perceived justice moderates the relationship between the benefits offered by mobile banking and the consequences of satisfaction with mobile banking. This research employs a model in which mobile banking offers comprehensive benefits, satisfaction and consequences that favour mobile banking; in addition, the model also tests the moderating role of perceived justice and uncertainty avoidance in this context. n n n n nDesign/methodology/approach n n n n nThis survey study was conducted among bank customers who suffered service failure with certain mobile banking apps. The surveys were collected in three different countries: Brazil, India and the USA. A total of 383 questionnaires were collected. Confirmatory factor analysis and structural equation modelling were applied to analyse and test the hypotheses of this study. n n n n nFindings n n n n nThe results indicate that the benefits offered by mobile banking are positively related to customer satisfaction. Additionally, three consequences of customer satisfaction were analysed: trust, loyalty and positive word-of-mouth. Regarding the context of service failure, the influence of offered benefits on customer satisfaction was significantly different between customers with high and low perceived justice. Uncertainty avoidance (Brazil, USA and India) was not a significant moderator in this study. n n n n nPractical implications n n n n nThe model can be useful for banks to understand perceived justice. Additionally, managers can use the study’s results to develop strategies to better serve customers. n n n n nOriginality/value n n n n nThe main contribution is to extend previous research on the benefits offered by mobile banking and the consequences of satisfaction with mobile banking, which includes studies on service failure and perceived justice.

Running for pleasure or performance? How store attributes and hedonic product value influence consumer satisfaction

Abstract Previous retailing studies have linked consumer satisfaction to perceived hedonic or utilitarian product value. This research extends previous studies by examining how the context in which the product is purchased (store attributes) and product value influence consumer satisfaction. We conducted a field study with 213 consumers attending two major running events. The findings from structural equation modelling suggest that a specific combination of store attributes (tangible and intangible) and hedonic product value has a positive influence on satisfaction. Results also show that tangible store attributes have a stronger positive impact on utilitarian (vs. hedonic) product value, and that intangible store attributes have a positive impact on hedonic product value. However, we found that only hedonic product value has a positive impact on satisfaction. This research contributes to theory by showing that a match between store attributes (tangible and intangible) and hedonic product value can positively influence satisfaction. In managerial terms, the findings provide insights on how to improve consumer satisfaction in retail environments through store attributes and hedonic product value.

Sustainability in Higher Education Institutions: Validation Process of Quantitative Instrument

Higher education has a key role in creating change and addressing issues of fundamental interest for human beings, such as inequality and social justice, globalization and development, environmental protection and sustainability (Tormey, Liddy, Maguire, & McCloat, 2008). Recently, some Higher Education Institutions (HEIs) have developed action and research plans, as well as introducing changes in their educational structure, intended to make sustainability part of their daily routines (Ollis & Krupczak, 2007). Despite these efforts, broader educational trends have emerged as obstacles (Ryan, Tilbury, Corcoran, Abe, & Nomura, 2010). Attempts to introduce sustainable practices in HEIs face obstacles such as: the modus operandi of the traditional means of creating and disseminating academic knowledge; the organizational structures of universities; and the need for more human and financial investments. Despite such obstacles, some HEIs have made specific changes intended to help produce students with a more favorable view of sustainability.

Background and dimensions of consumption experience in Brazilian hotels

Satisfaction studies have become fundamental for improving the relationship between guests and hotels. Thus, functional relationships interfering in guest satisfaction in the hotel sector were analyzed, based on three components: background consumption, consumption experience, and price practiced. Upon the theoretical model proposed, seven hypotheses were formulated. Then, a quantitative causal field research was developed, based on the experimental method, wherein price was manipulated (high and low). A total of 260 questionnaires have been collected, divided into two environments and three different hotels. In the first scenario, the guests paid a high price for their stay in the three hotels, due to the 50th Festa Nacional do Calçado (FENAC), a major national shoe fair. In the second scenario, data were collected in a period of low demand in the three hotels, with lower prices being practiced. After the implementation of the experiment, data were processed through the Structural Equation Modeling technique, and mediating and moderating effects were used for understanding the functional relationships studied. Based on the results obtained, the dimensions associated to consumption experience can be said to influence the relationship between consumption background and satisfaction. In addition, a moderating effect of the prices on the model’s relationship was observed, with differences being identified in the experiments among the relationships moderating physical and social experiences and satisfaction levels expressed by the guests.

Experiential value and domain-specific innovativeness during freemium game usage: effects on child well-being

Purpose n n n n nIn specifically examining uses of freemium applications for children, this study aims to investigate the effects on user well-being after the experiential value by examining the influence of experiential value in terms of domain-specific innovativeness; the impact of domain-specific innovativeness in terms of child well-being; the moderating role of child socialization; and the relevance of contextual variables associated with media exposure during freemium game use. n n n n nDesign/methodology/approach n n n n nThe study is based on a survey of children who had downloaded freemium games on their smartphones. A total of 410 completed questionnaires were collected from children of 9 to 12 years of age. Confirmatory factor analyses and structural equation models were applied to examine and test the study hypotheses. n n n n nFindings n n n n nThe results indicate that experiential value influences domain-specific innovativeness; domain-specific innovativeness is a significant predictor of well-being; parental materialism and communication with friends significantly moderates domain-specific innovativeness and well-being; and contextual variables do not influence the model. n n n n nPractical implications n n n n nPublic policy managers should be cognizant of these results and should make every effort to prevent the identified relationships from becoming too strong, given the strong effect of domain-specific innovativeness on child well-being. n n n n nOriginality/value n n n n nThis paper contributes to the extant literature by incorporating experiential value and domain-specific innovativeness variables within a comprehensive model and by accounting for the effects of relevant contextual variables and the moderating role of child socialization.

Strategic orientation for failure recovery and performance behavior

Purpose n n n n nThe purpose of this paper is to analyze the moderating effect of salesperson environmental and goal orientation on the relationship between strategic orientation for failure recovery and performance behavior. n n n n nDesign/methodology/approach n n n n nIn total, 287 usable samples were collected from surveying sales representatives. The data were analyzed using structural equation modeling. n n n n nFindings n n n n nThe results indicated that the recovery strategy has a positive and significant impact on performance behavior. However, this relationship can be influenced by high levels of competitiveness to generate a smaller commitment in the sales team in behavioral performance and by the fact that salespeople who have a high learning goal orientation ascribed stronger relationships between the recovery strategy and performance goal. n n n n nOriginality/value n n n n nAcademically, this research has several purposes. In the sales area, the authors analyze the strategic orientation for failure recovery. The authors believe that this approach is necessary to improve the scientific quality of the studies in the sales area.