Celso Machado Junior

A gestão dos recursos naturais nas organizações certificadas pela norma NBR ISO 14001

Abstract This study focuses on a set of variables associated with control processes and actions to mitigate the consumption of resources in operations in order to determine whether the companies certified by NBR ISO 14001 standard have environmental management procedures significantly different from those adopted by the companies which are not certified. It is a descriptive research based on a sample of 649 companies of different businesses which provided information for publication in the journal “Analise Gestao Ambiental” (2008). The objects of this study were the following: water, electricity, fuel, wood/coal and mineral resources. Using statistical analysis, embodied in the logistic regression and chi-square test, it was observed that the companies certified by NBR ISO 14001 standard invest in a larger set of environmental factors in their management, through controls, actions, and programs structured to reduce the impact of their operations on the environment. Keywords Environmental management. Environmental management system. ISO 14001.

PROCESSO DE SUCESSÃO NAS ORGANIZAÇÕES DO TERCEIRO SETOR

Esta pesquisa apresenta como objetivo analisar o processo sucessorio de gestores das Organizacoes do Terceiro Setor. Para atender esta proposta utiliza-se de uma pesquisa qualitativa de natureza descritiva, com estudo de caso multiplo, feita mediante analise documental e entrevista com profissionais que atuam na governanca corporativa em duas Organizacoes do Terceiro Setor: a Worldfund, voltada a Educacao, e a Lar Vicentino, que abriga idosos. Os resultados mostraram que os estatutos sociais das entidades contemplam e amparam o processo sucessorio dentro de um contexto de planejamento, de acordo com as boas praticas de governanca corporativa com enfase nos principios da transparencia e equidade, como itens facilitadores do acesso ao poder e praticas de governanca corporativa.

Market as Religion: The Dynamics of Business Network in Megachurches

Contemporaneously, in market view, the market of symbolic goods of religion is characterized by the pluralism of options that the postmodern individual has to join religious institutions. In this scenerie, it establishes a situation of fierce rivalry for the achievement of competitive advantage. The according exploratory and qualitative research aimed at analyzing the marketing strategies developed by the IURD leaders with their stakeholders in the Solomon’s Temple. The results show that in the competitive market of symbolic goods of religion, the magnitude and sumptuousness of megatemples construct a brand image that places the theological concerns of a future life or of salvation in the background, prioritizing practical solutions to everyday problems .The contribution of the research is to explain how the neopentescostal churches reinterpret traditional values of religiosity, by accepting with naturalness what had been rejected by traditional Protestantism and, thus, to consolidate and at the same time to legitimize the new dynamics of the religions that they act with the logic of the market.

Social and environmental innovations of Brazilian companies

This paper focuses on the social and environmental innovations of Brazilian companies, rather than on merely economic innovations. These innovations are discussed within the context of sustainability. Data were collected via a qualitative and descriptive study from the annual Guia Exame de Sustentabilidade magazine (2014 Edition). The magazine stated that 228 companies responded to the questionnaire. Of these, 61 companies stood out in Brazil for their policies and practices in sustainability and had their results published. The social innovations were geared towards meeting the needs of the surrounding communities. Environmental innovations appeared in greater numbers, connoting a higher stage of attention and interest from Brazilian companies. Environmental innovations were intended to evolve or improve processes and products and to reduce the consumption of resources.

Excellence in management and in economical and financial results: critical analysis of the performance of the national quality award winning companies

O objetivo do trabalho e identificar se as praticas de gestao das empresas vencedoras do Premio Nacional da Qualidade, apontadas como padrao de excelencia, resultam em desempenho economico e financeiro superior. O procedimento metodologico central e a analise do desempenho das empresas vencedoras do PNQ em comparacao com outras empresas pertencentes ao mesmo setor de atividade. O universo da investigacao e composto pelas empresas vencedoras do Premio Nacional da Qualidade no periodo 1992-2004. Os indicadores economico-financeiros foram obtidos na edicao Maiores e Melhores da revista EXAME. A pesquisa nao evidenciou a superioridade das empresas vencedoras do PNQ em todos os indicadores economico-financeiros, convalidando os estudos realizados em outros paises, os quais demonstraram a importância do sistema de gestao pela qualidade para a eficiencia operacional, para a satisfacao dos clientes e para o moral dos funcionarios; nao necessariamente com amplos efeitos sobre os resultados economico-financeiros. Palavras-chave: praticas de gestao, qualidade, desempenho economico-financeiro.