Erlaine Binotto

Conflito na gestão hospitalar: o papel da liderança

This study analyzes the context of the hospital management professionalization process showing as the main challenges the leadership role to solve the conflict between the doctor, the nurse and the administrative sub-culture. This is a descriptive research and a field investigation based on the survey tools with interview and observation of thirty professionals from the hospital. The results show that the conflict between the various kinds of activities is derivate from the control rules within the hospital, the difference of social assistance and individual values. The conclusion points the need to change the leadership focus from total control to a more flexible kind of management, with emphasis in the dialog and negotiation between these activities in a hospital.

The Cycle of Knowledge Creation and Learning in Agribusiness

Introduction The changes in global production have had a great impact on Brazilian agribusiness. The agribusiness organizations (considered all segments linked to the productive chain from production to the final consumers) have undergone evolutions in many aspects such as quantitative and qualitative processes as well as managerial development (linked to new knowledge, technologies, biochemistry, etc.). These changes have demanded new education processes, reviews of management practices and implementation of new strategies and policies. Competitiveness, flexibility and agility are key words in agribusiness organizations. These organizations should be preoccupied with reducing costs and improving the quality of their products and services. The competitive advantage among them appears, more and more, to lie in the quality of the services rendered by the people involved throughout the industry chain. Therefore, how these people learn is an important and strategic subject in a reality with permanent changes. It is possible to observe great differences in the rates of adoption of change among Brazilian people linked to agribusiness; sometimes people are quick to change and others are slow. Change seems not to occur homogeneously because depends it on personal aspects such as background, learning style and capacity, adoption speed, amount of effort, economic resources, determination, degree of risk involved, among other factors. To analyse the agricultural reality, it is necessary to understand how the evolutionary process is assimilated, comprehended and incorporated by agricultural producers and their collaborators or employees, with the aim of identifying and analysing the stages in the knowledge creation process by which they find answers to their problems, in order to implement changes. The technological modernization of Brazilian agriculture has been influenced from two sides, the industrial producers of agricultural inputs and the agro-industry processors of the products from agricultural properties. In this new competitive environment, information, knowledge, and managerial skills and strategies can contribute to obtaining a competitive advantage for organizations in general, and the rural properties, in particular (Binotto, 2000). Blum (1999) is emphatic when it comes to the need of the professional development of farmers and he considers impossible for them to survive without transformations in their activities. In this competitive context, it is necessary to understand knowledge as something essential for the success and the survival of organizations. The agricultural producers have a fundamental place as components and agents of change in the respective production chains, impelling them to review their technological, managerial and structural processes. These changes which have occurred in agribusiness have caused many impacts on agricultural cooperatives which now face new threats and opportunities, for example, in internal as well as external markets. In this new context, it is necessary for co-operatives improve the management of all their available resources, tangible and intangible, to ensure their survival and their success in this new reality. The central objective of this paper is to analyse the knowledge creation process in agricultural properties, at Co-operative Triticola Mista Alto Jacui Ltda, from the perspective of producers. The study is exploratory-descriptive and qualitative in character and it is based on the theoretical model of organizational knowledge creation of Nonaka and Takeuchi (1997), more specifically on their four modes of knowledge conversion. The interest in analyzing the knowledge creation process in these rural properties is justified by the need to understand how agricultural producers learn and receive information, to identify the ways in which this happens and the learning relationships involved. …

Trust in Virtual Teams: A Performance Indicator

This paper aims to analyze how virtual teams deal with the process of trust among the people who are part of it. The research is characterized as descriptive. The survey data techniques that were used were questionnaires via Internet and interviews by telephone. The participants of this research were eight managers from Embratel, a telecommunication company in Brazil. The results of this research pointed out that, for its participants, trust is a significant performance indicator for the collaborators and that reciprocity, positive expectation and foresight are base concepts so that all may feel secure when it comes to the risk of a negative consequence and vulnerability. The clear definition of the objectives, the emphasis in internal communication, the manager as an example and model, and the worthiness of the people become the main care and practice in order to obtain better trust in virtual teams.

A Comunidade de Prática como Ferramenta da Criação de Conhecimento no Contexto do Agronegócio

Diante do interesse no estudo das Comunidades de Pratica (CoPs), tendo como pano de fundo a gestao do conhecimento, este artigo tem como objetivo identificar o papel das Comunidades de Pratica para a ocorrencia da criacao de conhecimento em propriedades rurais no Brasil, em uma realidade cooperativa, e na Australia, onde os negocios sao conduzidos individualmente. O estudo e do tipo descritivo, de carater qualitativo, complementado por dados quantitativos. Delineia-se por estudo de casos recorrendo a documentacao e observacao in loco , questionario e focus group . Os resultados comprovaram que o aspecto cultural e o estilo das relacoes exercem forte influencia para que as trocas informacionais ocorram e para a maior ampliacao da atuacao das Comunidades de Pratica (CoPs), que podem ser suporte para a criacao de conhecimento. As CoPs se constituem em um processo social e cognitivo que nao depende somente de tecnologia. Com isso, os grupos que tem oportunidade para realizar discussoes ajudam as pessoas a conhecerem e assimilarem conhecimentos, ao permitir que todos perguntem e relatem algo novo que tenham tido a chance de conhecer e, ao mesmo tempo, revisarem seus pontos de vista.

Open Innovation in Agrifood Chain: A Systematic Review

Despite the practice of open innovation being consolidated, scientific publications are still limited, particularly when related to agribusiness. Through bibliometric technique and content analysis, this study aimed to analyze the state of the art on the subject, explaining the development of open innovation in agribusiness and highlight future research opportunities. The risk of sharing valuable knowledge is the main barrier to adoption. For mitigate it, there is a need for internal organizational changes, the support of communication tools and an intellectual property model that encourage knowledge sharing. Open innovation is a field that needs to be explored in different links in the chain, locations and contexts, in order to help ensure that organizations can benefit from this strategy.

A criação de conhecimento para a gestão de propriedades rurais no Brasil e na Austrália

This article aims to investigate how the Nonaka and Takeuchi’s five stages of knowledge creation model can contribute for the rural properties’ management. This study analyzes case studies of farmers in Brazil and Australia using various data types, including document related to farm producers, on-site observation, questionnaire, semi-structured interview and focus groups. It was found that, in a property where people sought to socialize, question, and innovate constantly, there was more space to create tacit knowledge and transform it to explicit. Farmers who were innovated and more critical about their practices have shown a greater chance in order to create a field of knowledge interaction. In the context of rural farmers, knowledge, experiences and information could be found and shared among them. However, it is more important that they use the information practically in order to produce an effective outcome.

Seleção de Docentes em Universidades Federais: uma análise dos regulamentos

The selection of staff is a complex process involving subjective beyond objectives criteria present in regulations and proclamations. This paper aims to analyze if the methodologies of public selection to evaluate the candidate in what is demanded in the teaching work context. It’s a documentary research with qualitative andResumo A seleção de pessoal constitui-se em um processo complexo, na medida em que envolve critérios subjetivos, além dos objetivos presentes nos regulamentos e editais. Neste artigo, objetiva-se analisar se a metodologia do concurso público avalia o candidato naquilo que lhe é demandado no contexto do trabalho docente. É uma pesquisa documental dos regimentos que regem concursos, com uso de método qualitativo e quantitativo. As categorias de análise foram: a) composição das bancas examinadoras; b) formas de avaliação; c) critérios de pontuação dos instrumentos de avaliação. Na análise, percebe-se que os critérios de escolha dos pares que avaliarão os candidatos não estão descritos claramente nos regulamentos. A questão da competência está restrita à atuação no ensino e as dimensões pesquisa e extensão tendem a ser avaliadas de forma pontual na análise do currículo dos candidatos. Palavras-chave: Seleção. Avaliação. Critérios. Concurso.

Criação de conhecimento no Agronegócio: estudo de casos

Este artigo objetiva demonstrar, com base no modelo de Nonaka e Takeuchi (1997), os aspectos presentes na criacao de conhecimento em propriedades rurais no Brasil e na Australia. Caracteriza-se por um estudo descritivo de dois casos, utilizando-se de questionario, entrevista e focus group . Os resultados demonstraram haver significativas similaridades e diferencas entre as realidades, sendo que, no Brasil, os produtores rurais estao inseridos num contexto cooperativo e, na Australia, os negocios sao conduzidos individualmente. Para a ocorrencia da criacao de conhecimento, e necessaria a existencia de grupos de relacionamento e de certa lideranca em nivel de propriedade, de comunidades de pratica (CoPs) ou da cooperativa. As CoPs nao se constituem num processo tecnologico, e sim num processo social e cognitivo. Sua formacao nao depende somente de tecnologia, mas do estabelecimento de relacoes informais, nas quais as pessoas podem utilizar esses ambientes para realizar trocas, definir suas verdades quanto as suas posturas frente as mudancas.

Analise Interdisciplinar das Relações de Conflito e Poder na Gestão Hospitalar

The objective of the study is to describe and analyze the implementation and execution of a new health management model implemented in the Holy Spirit, as the case study of Central State Hospital managed by a Social Health Organization. The work was characterized by a case study, descriptive with qualitative analysis. It was found that the main motivation for the implementation of the Health Social Organization model was the fragility of the management of state government units without solving for patients in need of care in hospitals. It can be concluded that the model adopted for management of public hospitals by social organizations in the Holy Spirit are important for the hospital public service, as they ensure the delivery of its products to capixaba population and greater state control with public resources used in health management.Comparing the production of a Ready Care Unit under the management of the Municipal Hospital Autarchy, a discrepancy between the number of approved procedures and the amounts established was verified, although the Unified Health System does not pay the municipal and state authority for production, Registered in the SIGTAP were used as indicators of the accuracy of the database, aiming to elaborate an instrument to facilitate the monitoring of the accuracy of some essential procedures to be included in the database of the Ambulatory Information System in the emergency and emergency service. Using the action research, it was possible to detail the phases of the codification process, to elaborate and apply the instrument, to follow the results that showed an increase in the financial value of the procedure, from R

Sucessão na Gestão das Organizações: Uma Bibliometria no Campo Científico Brasileiro / Executive Succession in Organizations: A Bibliometry in the Brazilian Scientific Field

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